Big Database

That is what we focus on in the comparison. In order to compare apples with apples, we compared all campaigns with website traffic as an optimization goal on both Facebook and Instagram .

As you can see below, the difference from last year is huge. Cost per 1,000 views is down 66.5% on Facebook and ...

What should an organization do that also wants to get started with social selling or employee advocacy ? “First think about what you are going to use it for,” Drieënhuizen advises. He also indicates that it is important to sit down with different departments. In the case of Centraal Beheer, this was ...

How can you let international prospective students experience the atmosphere at a university? We chose to have 5 prospective students from our European target countries come to Eindhoven for a fully catered visit to our university. This way they could get to know the atmosphere, the campus, our ...

But there were also new developments that we had not yet foreseen: for example, we see accelerated professionalization and resignation around organic reach.

In a row:
9 Social Media Trends That Will Dominate 2020
Social media trend update: the state of affairs mid-2020
social media

Research ...

TikTok on Instagram? Nice, but isn't it complicated? How does it work exactly? In this practical video I explain step by step how to make a video yourself with Instagram Reels.


Instagram Reels is a new feature on Instagram that lets you create short, catchy videos with music c level executive list ...

LinkedIn has tinkered with the settings again and the design has been overhauled. When exactly this happened*, we do not know… But what is certain is that in the new version 'a few' buttons have been added on the left and right. Worth diving into here!



*It is also possible that your settings ...

LinkedIn kondigt redesign aan, dit gaat er veranderen
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Voor het eerst in 5 jaar komt LinkedIn met een visueel redesign. De nieuwe look & feel moet de gebruikerservaring ten goede komen. Wat is ...

Despite the popularity of TikTok and Snapchat, Instagram is still a widely used medium among young people. By being active on Instagram as an organization, you enter the world of young people. At Hogeschool Rotterdam, we already worked with student ambassadors on Instagram for a number of courses ...

Think again for mood boards and DIYs, has now become one of the conversion platforms of the moment. It is therefore high time to put 5 Pinterest trends of 2020/2021 in the spotlight. From new functionalities, such as Pinterest Stories and Pinterest Lens, to the trending topics of the moment. On a ...

There are ways to do your work undisturbed and resist the temptation of your mobile phone. Think of turning off your notifications or consciously 'going off the air'. The latter appears to be a way for half of the respondents of the study to have more focus on the task you are working on, or who you ...