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Marketers may obsess over email click-through rates. But click-through rates (CTRs) are far more important. There’s no point in sky-high numbers if consumers aren’t taking action. After all, sending thousands of emails is expensive.

Basic recommendations
1. Align your emails with your brand ...

In the B2B segment, expertise and quality of reunion b2b leads information play a fundamental role. After all, companies making purchasing decisions seek to work with those who can demonstrate a deep understanding of their industry. The key tasks of content marketing are to create content that is ...

Want to effectively expand your customer base without spending a lot on marketing? Referral marketing is your key to success! In this article, we will reveal all the secrets of creating and implementing a successful referral program.
Referral marketing is a strategy for attracting new customers ...

1. Simplifies the selection process: In today's information flow, when users are faced with an abundance of information, it is important to provide clear and simple instructions. A call to action helps the user quickly and easily determine what to do next. For example, instead of searching for a ...

Human resource management enables organizations to effectively manage their workforce. Learn how to create a positive workplace environment to achieve strategic goals.

Why is Human Resource Management Important?
At its core, HR is the link between employees and the congo-brazzaville b2b leads ...

Contextual advertising is an effective way to attract customers, allowing you to display ads to your target audience based on their interests and search queries. With Yandex.Direct, companies can increase their visibility and attract customers exactly when they are most interested in a product or ...

Effective product categorization is a key element of any eCommerce website. However, once categories are set up, many brands pay little attention to them, rarely reviewing them to ensure they are relevant to customers.

In a competitive and ever-changing digital world, shoppers are constantly ...

In this article, we talk about how we brought a client 65 targeted applications for group aqua aerobics classes using VK Advertising and why targeted advertising may not immediately lead to an increase in real sales. Read on! It will be interesting.

Hi, I'm Anatoly Politsyn, technical director of ...

Within the Content Marketing process, various problems can interfere with the natural flow of work and creativity. One of them is the overload of collaboration within the content team. Solving this situation implies a total improvement in communication between members at all levels, as detailed ...

Advertising in the world of Digital Marketing is essential to position a company and make the public aware of the advantages that its services and products offer. Moreover, this year, for the first time, digital media will surpass traditional media in this regard. Why will this happen and what ...