Big Database

By now you know that to stand out in the ocean of the Internet, you will have to pay attention to your marketing strategy. To start, Armando Salvador recommends, “it will be very useful to have Ads on social networks or Google Shopping as an ally, platforms that at a low cost will allow you to start ...

Over the past 20 years, IED Barcelona has grown in infrastructure, opening a second headquarters in 2020, creating new workshops and spaces to accommodate a greater number of students and fields of study.

The Barcelona campus has become one of the most international of the Istituto Europeo di ...

Grow by Tradedoubler: Affiliate marketing to make sure you don't fail at Christmas and Black Friday

Founded in Sweden 23 years ago, Tradedoubler is a digital performance marketing agency listed on the Stockholm Stock Exchange, with 15 physical offices and around 300 employees. The company, part of ...

Contrary to popular belief, longer videos have more views, according to a study by Metricool


TikTok is gaining more and more prominence when it comes to marketing and it is logical that it arouses the curiosity of companies of all sizes. Especially considering that it is a network in which many ...

This graphical representation of customer experiences is of enormous importance because, "if we are able to visualize in a graphic and simple way, understandable by everyone, what we are providing to customers, we can implement improvement mechanisms."

The elements that make up the Customer Journey ...

Other famous people who have been seen wearing these 'ballerinas' have been Kate Moss, Claudia Schiffer, Angelina Jolie, Elle MacPherson, Lindsay Lohan, Lily Allen, Úrsula Corberó, Natalia Verbeke, Anne Igartiburu, Laura Ponte, Nieves Álvarez and even Esperanza Aguirre.

Last June , Vogue also noted ...

Imagine, says Ruiz, a potential customer who discovers your coffee shop while browsing on their phone during their break. “If your site takes too long to load or doesn’t display properly, you’re likely to lose that customer. Make sure your site looks good and works smoothly on all devices.”

Above ...

It is also noteworthy that more than half of companies (53.8%) plan to increase investment in marketing automation . Also, almost half of companies plan to increase spending on artificial intelligence and machine learning ( 48 %) and on internal marketing ( employer branding ) (44.8%), two new ...

As for the times of day when the highest volume of purchases is recorded during Black Week, Webloyalty has found that it is usually early in the morning (9:00 to 11:00) and in the evening, at the end of the working day (18:00 to 20:00).

It is also interesting to know which device is used to make ...

60% of Spanish retailers have trouble getting to know their customers well due to changes in the preferences and habits of the new consumer.

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Knowing our customers well is essential for the success of our business. However, this is not easy at a time like the present, with the changes that are ...