Understanding that testing and experimentation are just the beginning, our marketing team decided to deepen their knowledge and undergo training in the use of generative artificial intelligence . During the training, we focused on four key areas that could significantly strengthen our social media presence and overall marketing strategy. Specifically, we studied:
Creating video content using AI.
Development of digital avatars.
Video generation based on text instructions.
Developing instructions for automating content creation.
These developments quickly gained kuwait phone number search popularity on YouTube and gave a new impetus to the development of our content. We also learned to use artificial intelligence to create visual content - in particular, to generate images and paintings for our social networks.
Although some of the processes are still in the testing phase, we have also started working with audio. In particular, with the help of AI, we even wrote a song for a bank. I think it could be a hit, but for now this project is in the development stage.
In addition, we actively worked with big data, which allowed us to significantly expand our analytics and forecasting capabilities.
Our work was recognized at the X-Ray Awards
Our work was recognized at the X-Ray Awards, where we won an award for managing social networks using artificial intelligence. Why am I telling this? Because this is the first case that I call a “hype case.” A bank with a complex structure with numerous regulations created an MVP, launched it, and was able to cover the information space with its innovations, winning the attention of the audience.
This work not only earned us the X-Ray Awards, but also pioneered a new approach to AI marketing campaigns. This experience has allowed us to form new strategies that we continue to develop and refine.
We need to study
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