Structure your campaign

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rubinaruma
Posts: 193
Joined: Sat Dec 21, 2024 3:57 am

Structure your campaign

Post by rubinaruma »

In this control panel you can create all your campaigns; however, it may seem a bit confusing at first , given that it has a rather peculiar interface.

But it's far from impossible to use. You'll get the hang of it in a few days and be able to post ads in a matter of minutes.

Before you upload your ads, you need to shape your campaigns mexicomalaysia phone number list Facebook "prefers" those ads that have a structure,

The correct setup is: Campaign , then Ad Set , and finally Ads .

But let's make a clarification so you can see it better:

A campaign is the whole of your advertising strategy or the general project;
A set of ads is about the audience—we know it's confusing and
An advertisement is the specific advertising, where the type and page to which it will go are defined.
So, a campaign could have 5 ad sets—remember: audiences—and 3 ads for each of those ad sets. That would make up the structure of a Facebook Ads campaign.


Thanks to Facebook Ads features, you can choose the target to which the promotions will be directed. It is important to have several and choose them correctly to optimize the entire campaign.

These can be:
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