There are two main types of new business sales methods: outbound sales and inbound sales. Inbound sales is a sales method that aims to naturally generate interest in a company by providing information that meets the interests and needs of customers, and to have customers make contact with the company. It is sometimes called pull-type sales. In contrast, outbound sales is a sales method in which a company directly approaches customers to acquire potential customers. It is sometimes referred to as push-type sales. It is best to choose (or combine) the best method for your products, services, target audience, and business situation.
In addition, require collaboration not only with rich people contact number the sales department, but also with the marketing and back-office departments. The degree of collaboration with each of these departments also determines whether or not a deal is closed.
Related article>> what is inbound sales? A thorough explanation of the differences from outbound sales, methodology, and benefits
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New business development sales techniques (push)
1. Dive (door-to-door) sales
Dive-in sales is a sales technique in which you visit prospective customers without making an appointment in advance. Unlike e-mail sales and telemarketing sales, offline sales allow potential customers to experience products and services firsthand and make proposals directly to decision makers, depending on the product. However, there are some disadvantages, such as the cost of travel and the fact that many companies "Do not allow door-to-door sales.
Related article>> 20 tips for successful door-to-door sales! Thorough explanation of each step
Tele-appointment (telephone sales)
Tele-appointments are a method of creating a list of potential customers in advance and calling potential customers on that list to set up appointments for business meetings, send materials, and so on. While this method enables targeting and calling customers whose products and services are likely to sell, it has disadvantages such as not being able to talk to key people who are important in making purchasing and contracting decisions, and many companies refuse to make tele-appointments in the first place.