Businesses can thrive and also protect the environment. It seems difficult, so here are 4 ways to have a sustainable business.
sustainable business
On this page
What is a sustainable business?
What makes a business sustainable?
How to create a sustainable business model
Examples of sustainable businesses
Manage a sustainable business
Frequently asked questions about sustainable business
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Let's face it: our planet is in bad shape. Climate change is accelerating, plastic waste is clogging our oceans, ecosystems are disappearing, and yet we continue to extract what little is left of the world's resources.
As a business owner, it’s increasingly important that you do your part for the planet. It’s not enough to just sell a few eco-friendly products and opt for sustainable packaging . Sustainable businesses consider their impact on the planet and society in every decision, a process that’s embedded at the core of everything they do.
Getting started can seem overwhelming. This guide to sustainable business will show you exactly what it means to be sustainable, why it's important, and what sustainable business practices you can implement.
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What is a sustainable business?
A sustainable business aims to have a positive impact on the environment and society, or at least reduce the negative impact it has in these areas.
Analyze every step of your manufacturing, shipping,canadian consumer email lists and sales processes to identify where you can become more sustainable, reduce your carbon footprint, and do more for the planet.
Every decision is underpinned by a desire to improve the environment, whether through natural materials, community initiatives, or focusing on long-term plans rather than short-term gains.
Sustainability efforts focus on three key pillars:
People
Planet
Benefit
Considering these three pillars ensures fair treatment of employees and local communities while minimizing (or reversing) environmental impacts.
Is it the same as an eco-friendly business?
The terms “green” and “sustainable” are often used interchangeably. While there are many similarities, there are also important differences. Sustainable businesses seek to maintain a thriving economy for future generations and make choices that do not deplete the Earth’s natural resources.
Green businesses seek to minimize or eradicate harmful effects on the environment. In green businesses, everything from production to packaging must be safe for the environment.
What makes a business sustainable?
Sustainable businesses implement strategies that address the three pillars: people, profit and planet. They seek to reduce any negative environmental and social impact their operations may have, addressing global issues such as:
Climate change
Human rights
Fair working conditions
Pollution
Income inequality
Depletion of natural resources
Racial injustice
Gender inequality
For example, organic snack brand Nature's Path is committed to producing products without toxic agricultural chemicals and encourages its employees to reduce their consumption in any way possible.
Similarly, Salt Spring Coffee has achieved carbon neutrality by reducing long-distance transportation, upgrading to energy-efficient equipment, and using biodiesel in its delivery trucks.
Nature's Path product page highlighting the natural ingredients used and their community initiatives