There is a blue check mark next to the name of some companies in Yandex Maps and Search. This means that the information on the page is up-to-date and the profile is updated regularly.
Yandex Business profile with a blue check mark
The blue check mark is located in the most visible place - next to the name
The blue check mark is an optional element. You can list your importance of ig database organization in the service without the icon, but it increases user trust in your profile. This way, potential clients understand that the data in it is correct: for example, a person does not worry that he will come to the store at the specified working hours, and it will be closed.
For a company to have an icon, it must meet three criteria:
a representative of the organization confirmed the rights to it by telephone;
all required fields are filled in the profile: opening hours, link to the website or social network, telephone, photos and videos, price list;
The data is updated at least once every three months - if it becomes out of date, the check mark will disappear.