There are topics where new content is very important, but there are also many other topics where you can rank well and attract visitors over a long period of time with timeless articles. However, I think it's a good idea to update and republish timeless articles from time to time. Since some of my blogs are quite old, this aspect has become very important. When you republish articles, you often get new backlinks, which of course helps to consolidate Google rankings.
In addition, the date of an article is often shown in changsha mobile phone numbers database Google search results and some users will certainly not click on it if it has a very old date. However, Google itself does not discriminate against old content per se. As already mentioned, it depends on the topic, the user's intention and other signals. All of this confirms my strategy of focusing on timeless articles that are also updated from time to time. What experiences have you had? Finally, I would be interested to hear about your experiences with old and new content and how important new content is to you.
Peer Wandiger Peer Wandiger Studied business administration and worked for a medium-sized company for many years. Self-employed as a web developer and website operator since 2006, founded Selbständig im Netz in 2007. Who we are and how we work . In our office in the center of Cologne, trained editors work on developing first-class content that you can rely on. All articles are published according to the four-eyes principle: after the draft has been completed, the texts are checked for spelling and content accuracy by (at least) one other editor.