User-generated content shows what other people say about your brand. This web copy builds social proof, but prospects ultimately care about their experience on your website. Customers have come to expect personalised experiences. Every Amazon listing has product recommendations based on your purchase history and the product you’re viewing.
An SEO content writing agency creates a personalised experience for website visitors. They strategise blog post ideas and create several categories. If you have a home improvement business, you’ll attract visitors with many goals. Some visitors will want to improve their kitchens, while others want help with their bathrooms.
Segmenting kitchen improvement and bathroom bahrain whatsapp number database improvement articles helps your visitors get more of what they want. They don’t have to scroll through several blog posts before finding the one that matches their needs. Weaving internal links in your articles will provide readers with relevant pathways to additional insights.
Some agencies don’t stop with blog posts. They also help you write email copy and segment your email subscribers. Sending the same email blast to each subscriber doesn’t make them feel important. Personalised newsletters only provide subscribers with the pieces they want.