New design and size for favicons

[asikurrahmanshuvo]

Below, I'll explain the announced changes and what they mean for brands and individuals.

Identifying sponsored results
Google maintains a policy of transparency across its advertising platforms. Sponsored search results are therefore given an identifying badge in Google Search.

This ID has already undergone some changes in color and format and, until then, it appeared with the word “Advertising” in bold. Now, on mobile devices, the ID becomes “Sponsored” , similar to what some social networks, such as Instagram, adopt.

The change is subtle, but it could signify a trend towards jamaica phone number list standardization of tools, contributing to the overall user experience.

Featured Site Name
Another change is the addition of the site name to the result , highlighting the brand. It is easier for the user to recognize who the link is from. For brands, it is an additional opportunity to stand out and become better known.

This may be the biggest change, as previously we could only see the link and the specific name of that page (SEO title), not the site.

Finally, the favicons (a combination of logo and icon) that appear in Google search results on mobile devices have also changed. They are now round and slightly larger in shape . The change helps the user associate the result with the brand, which gains more visibility. It's a win-win for both sides.

In the end, it's all about small changes to your SEO strategy. Maybe your only concern is making sure the site name is correct and the favicon is up to date, with the correct dimensions.

The new features were announced only for mobile devices and some of them can already be seen by users. But Google also promises to test them on desktop.