HubSpot’s marketing blog homepage, marketing strategy
Posted: Mon Jan 20, 2025 9:17 am
Television.
Direct mail.
Billboards.
Social media ads.
SEM (search engine marketing).
Podcast advertising.
Owned Media
Owned media refers to (mostly) online channels your brand owns, including:
Blogs.
Websites.
Organic social media.
It also refers to the media your iran whatsapp number database marketing team creates, such as
Videos.
Podcasts.
Ebooks.
Infographics.
Earned Media
Another way to say earned media is user-generated content. Earned media includes:
Shares on social media.
Posts about your business on X or Threads.
Reels posted on Instagram mentioning your brand.
Organic news stories about your company.
To decide which marketing channels are best for your marketing strategy, look carefully at each channel. Think about which channels are best for reaching your audience, staying within budget, and meeting your goals.
Direct mail.
Billboards.
Social media ads.
SEM (search engine marketing).
Podcast advertising.
Owned Media
Owned media refers to (mostly) online channels your brand owns, including:
Blogs.
Websites.
Organic social media.
It also refers to the media your iran whatsapp number database marketing team creates, such as
Videos.
Podcasts.
Ebooks.
Infographics.
Earned Media
Another way to say earned media is user-generated content. Earned media includes:
Shares on social media.
Posts about your business on X or Threads.
Reels posted on Instagram mentioning your brand.
Organic news stories about your company.
To decide which marketing channels are best for your marketing strategy, look carefully at each channel. Think about which channels are best for reaching your audience, staying within budget, and meeting your goals.