Big Database

- Always look for readability Legibility is essential for your landing pages to be clear and easy to read. To do this, it is essential to know exactly what Kerning and Keming do. For general texts, always use very legible fonts: Helvetica, Futura, Verdana, etc. Basically, block letters, without any frills or complications. Remember that if, for example, to be read easily, a text smaller than 8 pt will make it difficult for many of your users to read it. A good reading size is between 9 and 11 points. 9.- Prioritize your content Good communication on a landing page requires hierarchical content. This is the way you convey to the reader what is most important or what content is part of other content. Titles and subtitles should be in larger bodies than general texts, and should maintain the hierarchy between them.


That is, the subtitle should be smaller than at&t email database the title. A good relationship is to give the subtitle 1 or 2 more bodies than the general text. And 1-2 more to the title than the subtitle. Or also, for example, in the case of the title, give it 1 more point but put it in bold. 10.- Don't use many different fonts on the same landing page Ideally, two are needed. Keep in mind that each typeface also has bold and italics. Using many different fonts causes confusion and a feeling of chaos. 11.- Do not abuse capital letters If you're using a web environment, it will look like you're shouting with the excessive use of capital letters. And the only thing you'll achieve is that nothing stands out and it will be very difficult to read. 12.