Social Recruiting’s Role in Closing Skill Gaps
Posted: Thu Jan 23, 2025 6:24 am
The PayScale report revealed that many of the companies that participated in the survey planned on using social networks to source high-demand talent. Ms. Hassibi mentioned that, “Half of all companies surveyed reported a lack of qualified applicants for open job positions. The hardest positions to fill were technical/engineering positions and medical/clinical specialists.” Here’s how the survey indicated companies would be turning to social media recruiting as the competition for these skilled positions heats up:
56 percent of companies are using LinkedIn for social recruiting
29 percent of companies are turning to Facebook to source candidates
15 percent use Twitter for social media recruiting purposes
Not surprisingly, the Information, Media and Telecommunications industry had the russia phone number library largest reported skills gap and is also the most likely industry to use social media for recruiting (77 percent).
Trends in Social Media’s Use in the Workplace
In workplaces around the world, there is an increased use of social networks by Human Resource and Recruitment teams. Social media has quickly gained popularity and acceptance as a direct communication tool between employers and employees. The PayScale survey advised that:
55 percent of companies surveyed have a formal social media use policy, with 59 percent being large companies
The number of companies banning employee social media usage at work has decreased from 36 percent in 2012 to 33 percent in 2013
At the same time, 37 percent of companies actually encourage social media usage at work in 2013, increasing from 35 percent in 2012
A New View of Social Media Recruitment
While the recruitment world may continue to strike a good balance between traditional and modern methods of sourcing great talent, one thing remains. The recruitment world is evolving to meet the challenges and demands of securing the most in-demand skillsets and social media is a powerful tool for accomplishing this. As evidenced by the special PayScale report, social recruiting has become a much more acceptable means to connect with and attract top talent.
56 percent of companies are using LinkedIn for social recruiting
29 percent of companies are turning to Facebook to source candidates
15 percent use Twitter for social media recruiting purposes
Not surprisingly, the Information, Media and Telecommunications industry had the russia phone number library largest reported skills gap and is also the most likely industry to use social media for recruiting (77 percent).
Trends in Social Media’s Use in the Workplace
In workplaces around the world, there is an increased use of social networks by Human Resource and Recruitment teams. Social media has quickly gained popularity and acceptance as a direct communication tool between employers and employees. The PayScale survey advised that:
55 percent of companies surveyed have a formal social media use policy, with 59 percent being large companies
The number of companies banning employee social media usage at work has decreased from 36 percent in 2012 to 33 percent in 2013
At the same time, 37 percent of companies actually encourage social media usage at work in 2013, increasing from 35 percent in 2012
A New View of Social Media Recruitment
While the recruitment world may continue to strike a good balance between traditional and modern methods of sourcing great talent, one thing remains. The recruitment world is evolving to meet the challenges and demands of securing the most in-demand skillsets and social media is a powerful tool for accomplishing this. As evidenced by the special PayScale report, social recruiting has become a much more acceptable means to connect with and attract top talent.