Jiuzhilan Fu Qiang hosted the roundtable discussion:
Posted: Thu Jan 23, 2025 8:38 am
Salon Scene | In the era of big data, how to play the Internet celebrity economy? (Part 2)
Roundtable Discussion
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Fu Qiang: Now let's talk about a few topics. The first topic is how to create an Internet celebrity; the second topic is how Internet celebrities can monetize; the third part is how different industries can use the Internet celebrity economy to carry out marketing. Let's talk about the first topic, which is how we can create an Internet celebrity.
Mr. He from Miaopai: Hello everyone, I am from Miaopai and Xiaokaxiu. Our definition of Internet celebrities is a general definition, not the Taobao or Taobao girls that started in 2015. On Weibo and Miaopai, we have several ivory coast mobile phone number list types of Internet celebrities. The first is e-commerce, the second is fashion, and the third is video Internet celebrities. It is a little different from the previous self-media people or webmasters. In the process of creating Internet celebrities, we are gradually becoming more professional and specialized in content.
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Tang Jia: Programmers or operators actually have a lot of valuable information to share, and they also hope to be provided with such a platform to share some truly valuable things. Why do we need to communicate with the platform? For example, if I am a fan of Mr. Fu, when we chat, there will be more sparks, which is actually more beneficial to their work. If I am in marketing, my fan group can help me brainstorm. This kind of collision of ideas, in my opinion, is a very valuable thing. Even if I am very busy, I will maintain my small group.
Fu Qiang: I understand this. It’s a bit like different groups of people have different demands. But I don’t quite understand what Mr. He said just now. In the form of Miaopai, what is the form of interaction with fans?
Roundtable Discussion
BAE.tmp
Fu Qiang: Now let's talk about a few topics. The first topic is how to create an Internet celebrity; the second topic is how Internet celebrities can monetize; the third part is how different industries can use the Internet celebrity economy to carry out marketing. Let's talk about the first topic, which is how we can create an Internet celebrity.
Mr. He from Miaopai: Hello everyone, I am from Miaopai and Xiaokaxiu. Our definition of Internet celebrities is a general definition, not the Taobao or Taobao girls that started in 2015. On Weibo and Miaopai, we have several ivory coast mobile phone number list types of Internet celebrities. The first is e-commerce, the second is fashion, and the third is video Internet celebrities. It is a little different from the previous self-media people or webmasters. In the process of creating Internet celebrities, we are gradually becoming more professional and specialized in content.
D50.tmp
Tang Jia: Programmers or operators actually have a lot of valuable information to share, and they also hope to be provided with such a platform to share some truly valuable things. Why do we need to communicate with the platform? For example, if I am a fan of Mr. Fu, when we chat, there will be more sparks, which is actually more beneficial to their work. If I am in marketing, my fan group can help me brainstorm. This kind of collision of ideas, in my opinion, is a very valuable thing. Even if I am very busy, I will maintain my small group.
Fu Qiang: I understand this. It’s a bit like different groups of people have different demands. But I don’t quite understand what Mr. He said just now. In the form of Miaopai, what is the form of interaction with fans?