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How to create a remarketing list for abandoned carts in Google Analytics?

Posted: Thu Jan 23, 2025 8:43 am
by mstakh.i.mo.mi
The first one is to create a remarketing list for abandoned carts in Google Analytics.

The next step is to create a remarketing campaign for abandoned carts in Google Ads.


The remarketing campaign should work effectively, so first of all you should create a remarketing list for abandoned carts . The aforementioned list is nothing more than a collection of all the people who were at the final stage of overseas chinese in europe data finalizing the order – that is, they added a product to the cart, but left your website. The following instructions are for creating a remarketing list for abandoned carts in the older version of Google Analytics – Universal Analytics.

Log in to Google Analytics and define your audience
In order to create a remarketing list with abandoned carts, you need to log in to your Google Analytics account and then go to the "Administration" section, which is located in the lower left corner of the website. The next step from the "Property" field is to select the tab called "Audience List Definitions". After entering the aforementioned name when creating a remarketing list, you will see, among other things, a tab called "Audiences", which you should press.