Why direct sales at all?
Posted: Thu Jan 30, 2025 3:38 am
How is it possible that the direct sales industry continues to generate higher sales every year in these fast-moving times when you can and want to buy virtually everything online? What are the advantages of direct sales? What does direct sales offer that other forms of sales don't?
The answer to these questions is simple: Especially in times of impersonal online trading, where there is usually no advice at all, customers value personal contact and advice all the more. This is particularly important for products that require a lot of advice or those that are meant to be fun. In algeria telegram screening addition, with direct sales you usually have a competent contact person after the purchase who can deal with questions and problems. The best example of this is the vacuum cleaner representatives from Vorwerk, who are happy to demonstrate their vacuum cleaners on the customer's carpet or upholstered furniture, instruct them on how to use the device and come by at regular intervals to check the devices.
What all forms of direct sales also have in common is that customers can touch and test the products. This also results in the extremely low return rate in direct sales. While in normal online retail every third product is returned, in direct sales it is not even every hundredth.
The answer to these questions is simple: Especially in times of impersonal online trading, where there is usually no advice at all, customers value personal contact and advice all the more. This is particularly important for products that require a lot of advice or those that are meant to be fun. In algeria telegram screening addition, with direct sales you usually have a competent contact person after the purchase who can deal with questions and problems. The best example of this is the vacuum cleaner representatives from Vorwerk, who are happy to demonstrate their vacuum cleaners on the customer's carpet or upholstered furniture, instruct them on how to use the device and come by at regular intervals to check the devices.
What all forms of direct sales also have in common is that customers can touch and test the products. This also results in the extremely low return rate in direct sales. While in normal online retail every third product is returned, in direct sales it is not even every hundredth.