Online colour palette generator
Posted: Thu Jan 30, 2025 4:51 am
The accent colour needs to work cohesively with the base and the neutral colour needs to work as a complementary background hue. Coolors is a great tool to get you started
Typography – just like your colour palettes, the fonts you use need to match your brand’s personality while also being easy to read. We recommend choosing two fonts – one for headlines / title and another for body copy (paragraphs etc)
Imagery – a picture says a thousand words, so it’s important to choose images that support the core message and vision of your brand. You also need to make sure that images appeal to your target market
For those wanting to take on the challenge usa rcs data themselves, Canva is a free graphic design platform that can be used to create a wide range of designs. At the click of a button, you can create custom logos, social media graphics, and much more.
Top tip: Colours can convey a lot of meaning. For example, white is often associated with purity and serenity, while orange is energetic.
When it comes to choosing your colour palette, it can be helpful to look at similar clubs in your sector and see which colours they have chosen.
The Army Cadets have used dark grey and green on their website. These colours bring to mind feelings of power, stateliness, outdoors and nature – things you would probably associate with the organisation.
The Duke of Edinburgh Award and the Scouts, on the other hand, have chosen vibrant shades of purple. Vibrant shades are common for brands aimed at children. However, purple is often associated with luxury and authenticity. By going with a less obvious choice, the organisations stand out.
Typography – just like your colour palettes, the fonts you use need to match your brand’s personality while also being easy to read. We recommend choosing two fonts – one for headlines / title and another for body copy (paragraphs etc)
Imagery – a picture says a thousand words, so it’s important to choose images that support the core message and vision of your brand. You also need to make sure that images appeal to your target market
For those wanting to take on the challenge usa rcs data themselves, Canva is a free graphic design platform that can be used to create a wide range of designs. At the click of a button, you can create custom logos, social media graphics, and much more.
Top tip: Colours can convey a lot of meaning. For example, white is often associated with purity and serenity, while orange is energetic.
When it comes to choosing your colour palette, it can be helpful to look at similar clubs in your sector and see which colours they have chosen.
The Army Cadets have used dark grey and green on their website. These colours bring to mind feelings of power, stateliness, outdoors and nature – things you would probably associate with the organisation.
The Duke of Edinburgh Award and the Scouts, on the other hand, have chosen vibrant shades of purple. Vibrant shades are common for brands aimed at children. However, purple is often associated with luxury and authenticity. By going with a less obvious choice, the organisations stand out.