There are several stages of the sales funnel
Posted: Thu Jan 30, 2025 5:51 am
These problems can be solved by developing a multi-level strategy for communication and audience warming up to move the target audience through the sales funnel.
How? We'll tell you further.
By the way, in the examples given, the Clients’ business goals were successfully achieved:
3.5 million impressions in 5 months of work: organic promotion in Zen for "Fuel+" from KAMAZ
It is important to prepare different content for different stages of the sales funnel
We are often asked how to influence a potential client and through what channels?
:
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Image from the author's archive
Awareness is the highest level, where a potential client can peru consumer email list only learn about the company and some solution to their problem. Here, coverage is needed, because it is important to tell as many people as possible about the offer. Several tools can help achieve this goal: a company blog with SEO articles for promotion in search engines and traffic collection, social networks and media, in which, for example, Completo is also published, and quite successfully:
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Source
At the stage of already identified interest, you can capture the attention of users through social networks and automated funnels, configured in them, for example, for some flagship product. Conducting webinars, where you can get contacts of potential clients, distributing useful material in the form of lead magnets, instructions, tables, research, etc., works effectively.
How? We'll tell you further.
By the way, in the examples given, the Clients’ business goals were successfully achieved:
3.5 million impressions in 5 months of work: organic promotion in Zen for "Fuel+" from KAMAZ
It is important to prepare different content for different stages of the sales funnel
We are often asked how to influence a potential client and through what channels?
:
unnamed(34).png
Image from the author's archive
Awareness is the highest level, where a potential client can peru consumer email list only learn about the company and some solution to their problem. Here, coverage is needed, because it is important to tell as many people as possible about the offer. Several tools can help achieve this goal: a company blog with SEO articles for promotion in search engines and traffic collection, social networks and media, in which, for example, Completo is also published, and quite successfully:
unnamed(35).png
Source
At the stage of already identified interest, you can capture the attention of users through social networks and automated funnels, configured in them, for example, for some flagship product. Conducting webinars, where you can get contacts of potential clients, distributing useful material in the form of lead magnets, instructions, tables, research, etc., works effectively.