A homepage that explains your business model

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Mitu100@
Posts: 1313
Joined: Tue Jan 07, 2025 4:29 am

A homepage that explains your business model

Post by Mitu100@ »

Your homepage should clearly state what you do and what makes your company special. Here you quickly run the risk of falling into a kind of "advertising jargon" ("Our young and dynamic team delivers innovative premium products to perfection"). Customers who are used to advertising have long since blocked out such things for what they are: implausible theatre. Of course, it's not about hiding your own light under a bushel, but provide content and not just empty phrases.

Do you have the option of roughly structuring the description of your product or service? To stay with the yoga example, for example, into group lessons, individual cambodia telegram screening lessons and workshops? This structures the website and is easy for people and search engines to understand. Subpages are suitable for detailed descriptions, but categories with two or three introductory sentences can go on the homepage.

Ideally, you should use some of the most important search terms that visitors enter into Google to search for a site like yours. You can often imagine these terms (yoga+lessons+Cologne), but if you want to know more, tools like the Google Keyword Planner can help . You shouldn't overdo these terms, as they make texts unreadable. On the other hand, if the relevant terms don't appear at all, how would the search engines know which search query to display your site for?
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