Find the Conversions tab under Measurement
Posted: Sun Dec 22, 2024 8:51 am
Let's say a customer makes multiple purchases using a single click ID. Counting these purchases as different conversions means you're counting them twice.
While counting every purchase as a conversion is a good choice if you're particularly interested in the number of sales made, this conversion tracking method can be misleading.
How can this problem be solved?
Update your conversion count to avoid duplicate conversion indian email list tracking. Ideally, each click identity should count as a conversion.
This conversion tracking tactic will give you a better overview of your campaign's overall performance. In particular, it will give you a better idea of whether or not a certain type of lead was generated. This is important because typically a unique lead per click adds value to your business.
If you're a Google Ads user, follow these instructions to change double counting conversion tracking.
5. Conversions on external websites cannot be tracked
Sometimes the conversion tracking process can be complex, especially when the conversion action takes place on an external website. This is relevant to your business if you sell products to your customers on your website or use payment processors.
How can this problem be solved?
If you use Google Analytics, the best solution is to set up cross-domain tracking. This way you can see sessions on two related websites in a single session.
Note that this will require you to have some knowledge of HTML and JavaScript, so you may want to consider asking your technical team for help unless you feel comfortable editing in HTML and coding in JavaScript. The Google Analytics Help page contains instructions on setting up cross-domain conversion tracking to monitor conversions on external sites.
While counting every purchase as a conversion is a good choice if you're particularly interested in the number of sales made, this conversion tracking method can be misleading.
How can this problem be solved?
Update your conversion count to avoid duplicate conversion indian email list tracking. Ideally, each click identity should count as a conversion.
This conversion tracking tactic will give you a better overview of your campaign's overall performance. In particular, it will give you a better idea of whether or not a certain type of lead was generated. This is important because typically a unique lead per click adds value to your business.
If you're a Google Ads user, follow these instructions to change double counting conversion tracking.
5. Conversions on external websites cannot be tracked
Sometimes the conversion tracking process can be complex, especially when the conversion action takes place on an external website. This is relevant to your business if you sell products to your customers on your website or use payment processors.
How can this problem be solved?
If you use Google Analytics, the best solution is to set up cross-domain tracking. This way you can see sessions on two related websites in a single session.
Note that this will require you to have some knowledge of HTML and JavaScript, so you may want to consider asking your technical team for help unless you feel comfortable editing in HTML and coding in JavaScript. The Google Analytics Help page contains instructions on setting up cross-domain conversion tracking to monitor conversions on external sites.