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Define business objectives

Posted: Sat Feb 01, 2025 5:43 am
by rochon.a1.119
Artificial intelligence is no longer just a thing of science fiction films; it has crept into our lives without us even realizing it. Even AI in marketing is a reality.

Artificial intelligence is undoubtedly the most significant technological advancement since the advent of the Internet.

Do you want to know how it works, what it is used for and how it is applied to digital marketing?

In this article we are going to delve into the concept of artificial intelligence or AI and its possibilities for the digital takeoff of businesses.

What is AI?
The term AI is used to refer to machines that imitate human behavior.

When we see robots that go up and down stairs or serve sweden mobile database food on trays, we are talking about artificial intelligence.

It also applies to driverless vehicles and many other machines that “think,” such as chess-playing robots.

Technically, AI is a branch of computer science linked to other disciplines, such as logic and cognitive sciences.

Its operation is based on the combination of algorithms that allow machines to imitate human cognitive functions and “learn” from the information they receive from outside.

You may think that Artificial Intelligence is a 21st century science, but that is not true.

Its origins go back much further in time.