Yandex Business: what is it and how to set it up
Posted: Sat Feb 01, 2025 9:28 am
Advertising subscription
This is a service that allows you to automatically launch an advertising campaign on the network. It itself comes up with ads about the company, its products or services, and then publishes them on the search engine platforms: Yandex.Maps, Yandex.Advertising Network and Yandex.Search. The service identifies platforms with a large number of potential buyers or clients of the company in order to broadcast ads to them. If it turns out that certain ads do their job poorly, for example, attract little target audience or are expensive, then Yandex.Advertising subscription will turn them off or change the settings. That is, Yandex Business directs investments only to those platforms and ads that can bring the maximum number of potential clients. At the same time, users go to where it is more convenient for the company, for example, to its profile.
Yandex Business: what is it and how to set it up - image 7
Yandex Business will operate on sites that can bring in the most customers and clients
How to enter information about an organization into Yandex Business
To use the service, you need to register. To do this, you need to do the following:
create a company profile;
confirm rights to the company;
enter information about goods or services;
Pass profile verification.
Let's look at each step in more detail.
Step 1: Create a company profile and verify rights
Create a company profile so that Yandex Maps and Yandex iran telegram data Search users will know about your business. To do this, provide basic information about your business, including the name of the company, its actual address, telephone number, working hours, and enter links to social networks.
In the "Organizations" tab you can specify information about your company
Yandex Business: what is it and how to set it up - image 9
The company name should not be too complicated.
This is a service that allows you to automatically launch an advertising campaign on the network. It itself comes up with ads about the company, its products or services, and then publishes them on the search engine platforms: Yandex.Maps, Yandex.Advertising Network and Yandex.Search. The service identifies platforms with a large number of potential buyers or clients of the company in order to broadcast ads to them. If it turns out that certain ads do their job poorly, for example, attract little target audience or are expensive, then Yandex.Advertising subscription will turn them off or change the settings. That is, Yandex Business directs investments only to those platforms and ads that can bring the maximum number of potential clients. At the same time, users go to where it is more convenient for the company, for example, to its profile.
Yandex Business: what is it and how to set it up - image 7
Yandex Business will operate on sites that can bring in the most customers and clients
How to enter information about an organization into Yandex Business
To use the service, you need to register. To do this, you need to do the following:
create a company profile;
confirm rights to the company;
enter information about goods or services;
Pass profile verification.
Let's look at each step in more detail.
Step 1: Create a company profile and verify rights
Create a company profile so that Yandex Maps and Yandex iran telegram data Search users will know about your business. To do this, provide basic information about your business, including the name of the company, its actual address, telephone number, working hours, and enter links to social networks.
In the "Organizations" tab you can specify information about your company
Yandex Business: what is it and how to set it up - image 9
The company name should not be too complicated.