without manual control
Posted: Sun Dec 22, 2024 9:39 am
As for external resources, there are certain limitations here. Tools such as ChatGPT or Gemini do not always take into account important conditions, for example, the number of characters in advertisements. Dmytro believes that this may be due to the fact that these resources first generate text in English, and then translate it into Ukrainian. This leads to the creation of abstract texts that do not always attract attention, which is why external tools are not yet trusted by PPC specialists.
AI-driven search campaigns
Search campaigns show ads to users based phone number user finder philippines on their searches. With smart bidding, responsive search ads, and keyword match types, advertisers can reach a wider audience and achieve the ROI they want:
Intelligent Bidding: AI automatically adjusts bids based on real-time digital signals, demographics, and user queries, allowing you to achieve maximum results
Keyword match types. For example, broad match type allows you to expand your reach by matching queries that are contextually relevant to your keywords. This helps increase clicks, but carries the risk of receiving irrelevant traffic.
Responsive Search Ads (RSA): Algorithms combine creative, headline, and description variations to create the most relevant ad for each user. According to Google, using responsive search ads can increase conversions by 12%.
Thus, combining broad keyword match with Smart Bidding helps advertisers identify signals during the auction, set optimal bids for each query, and reduce time and effort.
Want to become a PPC specialist?
Is your advertising campaign not working or are you spending too much? After completing the PPC Specialist course , you will be able to optimize your advertising budget. You will be taught how to correctly select keywords and create a semantic core of the site. You will be able to determine the goals and structure of an advertising campaign. By analyzing the effectiveness, you will be able to optimize advertising budgets. Suitable for those who want to work on outsourcing and business owners.
AI-driven search campaigns
Search campaigns show ads to users based phone number user finder philippines on their searches. With smart bidding, responsive search ads, and keyword match types, advertisers can reach a wider audience and achieve the ROI they want:
Intelligent Bidding: AI automatically adjusts bids based on real-time digital signals, demographics, and user queries, allowing you to achieve maximum results
Keyword match types. For example, broad match type allows you to expand your reach by matching queries that are contextually relevant to your keywords. This helps increase clicks, but carries the risk of receiving irrelevant traffic.
Responsive Search Ads (RSA): Algorithms combine creative, headline, and description variations to create the most relevant ad for each user. According to Google, using responsive search ads can increase conversions by 12%.
Thus, combining broad keyword match with Smart Bidding helps advertisers identify signals during the auction, set optimal bids for each query, and reduce time and effort.
Want to become a PPC specialist?
Is your advertising campaign not working or are you spending too much? After completing the PPC Specialist course , you will be able to optimize your advertising budget. You will be taught how to correctly select keywords and create a semantic core of the site. You will be able to determine the goals and structure of an advertising campaign. By analyzing the effectiveness, you will be able to optimize advertising budgets. Suitable for those who want to work on outsourcing and business owners.