Can this be written more briefly?
Posted: Sun Feb 02, 2025 8:07 am
Most large online stores promote their web resource using low-frequency queries to convert visitors into customers. Thus, Amazon generates approximately 57% of sales.
Low-frequency queries on your topic can be found using Yandex.Wordstat or Google planner. Let's take a closer look at the first option:
Open the Wordstat page.
Enter a key phrase in the search bar, for example, “buy iphone”, and click the “Select” button.
You will see that the number of impressions per month is 258,261. It becomes clear that the competition for this phrase is huge.
To find low-frequency queries, look at the last pages of Wordstat. The number of impressions on them is significantly lower.
You can choose a low-frequency key yourself. In our case, it can be "buy iphone 5s 16gb in Moscow inexpensively".
Rework the titles
Rework the titles
See what your competitors' headlines are at the top and make yours better. Only 20% of users read articles in full, the other 80% of people only pay attention to the titles.
This is how the Pareto rule works, which is used to evaluate the effectiveness of any given activity. Its essence is that only 20% of the efforts provide 80% of the results and vice versa.
The Internet is constantly full of unattractive titles that are immediately obvious to be optimized for keywords. And most articles published on the Internet are of no interest to visitors.
To get a lot of organic traffic, you need to write high-quality and useful texts that are aimed at real people, not search robots. They should make readers want to share them, subscribe to a newsletter, and then buy the product.
If you follow this recommendation, then the behavioral factors of your site when ranking by Yandex and Google systems will allow you to quickly appear in the first positions in the search results.
Use links correctly
Search engines like it when texts contain links to other articles and sections of the site. Just don't put them randomly. Look how organically Wikipedia does it. A user comes to read nursing homes email list something about Australia in the encyclopedia, and unnoticed, finds himself on a page about quantum mechanics.
It is very important to link the content of the site. This increases the CTR of the web resource and the average time spent by the user on the site. The ideal option is if there is interlinking of related materials or products from the catalog.
Update and revise materials
Almost everything that is published on the site loses its relevance over time. But some materials can be improved. When reviewing them, ask yourself a few questions:
Would I be happy with this material if I wrote it right now?
What pictures can complement the text?
Is there any new research on this topic?
What materials are related to this article? What other texts can be referenced?
Chances are you already have fresh articles, learned new techniques, and have up-to-date information. Add this to your old texts to make them come alive and attract more organic traffic.
How to create content correctly?
Analyze keywords.
They are an important component of SEO optimization. Now there is no need to overload the content of pages with search queries, but you should not ignore this method of promotion.
Low-frequency queries on your topic can be found using Yandex.Wordstat or Google planner. Let's take a closer look at the first option:
Open the Wordstat page.
Enter a key phrase in the search bar, for example, “buy iphone”, and click the “Select” button.
You will see that the number of impressions per month is 258,261. It becomes clear that the competition for this phrase is huge.
To find low-frequency queries, look at the last pages of Wordstat. The number of impressions on them is significantly lower.
You can choose a low-frequency key yourself. In our case, it can be "buy iphone 5s 16gb in Moscow inexpensively".
Rework the titles
Rework the titles
See what your competitors' headlines are at the top and make yours better. Only 20% of users read articles in full, the other 80% of people only pay attention to the titles.
This is how the Pareto rule works, which is used to evaluate the effectiveness of any given activity. Its essence is that only 20% of the efforts provide 80% of the results and vice versa.
The Internet is constantly full of unattractive titles that are immediately obvious to be optimized for keywords. And most articles published on the Internet are of no interest to visitors.
To get a lot of organic traffic, you need to write high-quality and useful texts that are aimed at real people, not search robots. They should make readers want to share them, subscribe to a newsletter, and then buy the product.
If you follow this recommendation, then the behavioral factors of your site when ranking by Yandex and Google systems will allow you to quickly appear in the first positions in the search results.
Use links correctly
Search engines like it when texts contain links to other articles and sections of the site. Just don't put them randomly. Look how organically Wikipedia does it. A user comes to read nursing homes email list something about Australia in the encyclopedia, and unnoticed, finds himself on a page about quantum mechanics.
It is very important to link the content of the site. This increases the CTR of the web resource and the average time spent by the user on the site. The ideal option is if there is interlinking of related materials or products from the catalog.
Update and revise materials
Almost everything that is published on the site loses its relevance over time. But some materials can be improved. When reviewing them, ask yourself a few questions:
Would I be happy with this material if I wrote it right now?
What pictures can complement the text?
Is there any new research on this topic?
What materials are related to this article? What other texts can be referenced?
Chances are you already have fresh articles, learned new techniques, and have up-to-date information. Add this to your old texts to make them come alive and attract more organic traffic.
How to create content correctly?
Analyze keywords.
They are an important component of SEO optimization. Now there is no need to overload the content of pages with search queries, but you should not ignore this method of promotion.