Go through each page of each category and subcategory and take notes. Take screenshots of examples that you can use as sources of inspiration later.
2. Analyze the blog and read the posts:
What are the topics?
Are there multiple authors?
Does he use videos and photos?
What kind of contributions are included? Are there checklists, interviews, etc.?
Is the blog more promotional or informative?
Do you think the blog inspires its audience?
Do the posts have a norway whatsapp data call-to-action (CTA) and is the comment function active?
What do you think? How is the blog received?
As with the website, take notes and screenshots. You will need this information to complete your report and design your strategy.
We have summarized further tips for creating good content for you here.
3. Explore social media channels:
Which channels are linked to the website or blog?
Does your competition use individual content on each channel or do they post the same thing everywhere?
How many fans or followers are there?
How good is your competitor at social media ?
What kind of engagement do the posts receive?
Does your competitor use relevant hashtags?
Does he promote his blog posts or website content via social channels?