Key focus: Organized categories, subfolders, and improved navigation.
At around 50 pages, your site may start to feel "crowded." At this point, it's worth refining your site's information architecture. Introduce categories or subfolders to group similar pages together. This helps both users and search engines find relevant content quickly.
Actions:
Group your content into logical categories and use clear URL structures (e.g., yoursite.com/blog/healthy-food/meal-planning-tips).
Update your navigation menu and add breadcrumbs so visitors know where they are at a glance.
Conduct a site audit to identify any duplicate or thin content and consolidate where necessary.
Around 100 pages: On-page optimization and improved UX
Key focus: Comprehensive on-page optimization, user engagement signals
content at a steady pace. With this volume, on-page optimization country code area code philippines becomes more important. Make sure each page has well-optimized title tags, meta descriptions, headers, and image alt text. You can also take advantage of schema markup more frequently to improve visibility in the SERPs.
Actions:
Standardize on-page SEO elements across all pages to maintain consistency and quality.
Keep track of user engagement metrics—time on page, bounce rate, and conversion rates—and make adjustments (such as improving internal link CTAs or adding interactive elements).
Use analytics and SEO tools (like Ranktracker) to identify which pages are performing best and why, replicating strategies that have been successful elsewhere.
Around 500 pages: Strategic content audits and expansion of the content team
Key focus: Content audits, pruning and quality control improvements
With 500 pages, it’s easy for content quality to vary. Some pages may be outdated, redundant, or underperforming. Regular content audits are essential. Remove low-value pages, update evergreen content, and consider merging closely related items to reinforce topical authority.
Actions:
Conduct regular content audits to maintain high standards. Delete or update old, outdated or duplicate pages.
Invest more in keyword research and content planning. Each new piece should fill a gap or answer a user query that you haven’t covered yet.
Expand your content team and establish a formal editorial process, including content briefs, style guides, and SEO checklists.