Conclusion: the future of D2C ecommerce
Posted: Wed Feb 05, 2025 10:50 am
The D2C trend is going to be crucial for brand manufacturers in the years to come. That's why many of them are looking for a new approach in this realm. But it won't be the same as before: technology and strategy are equally important in D2C. Technology needs to not only enable, but also promote flexible development of business models. In this context, D2C does not mean that you're "playing a singles game with the consumer." Instead, it means having a strong sense of cooperation with different partners and platforms involved in the value chain. D2C is not just a trend, it's the logical development of what's technologically possible and strategically doable, meeting the needs of today's consumer.
About the authors
Stefan Hövel – Manager, consultant, founder, expert in D2C marketing
Stefan has spent the last 20 years benin telegram screening supporting several international companies in developing their digital strategies, innovations and ecosystems. As a managing director, manager and consultant, he was also involved in the digital transformation of direct sales companies and the development of direct brands and manufacturers’ D2C strategies. As a company founder, he supported several start-ups and NGOs as well. According to him, direct brands not only enrich the brand range, but will also create completely new markets and business models.
Stefan on LinkedIn
Ralph Hübner – M&A, consultant, founder, expert in D2C sales
Ralph has been consulting primarily international brand manufacturers for nearly 20 years now. Most recently, he focused on internationalisation, ecommerce and marketplace strategies. As a D2C expert, his goal is to find the right balance between direct and multilevel sales for every company, whilst developing the right mix of D2C activities. For medium-sized businesses, this also includes considering the founding process or acquiring innovative direct brands. In addition to his work as a consultant, he’s also involved in start-ups as a co-founder/advisor.
About the authors
Stefan Hövel – Manager, consultant, founder, expert in D2C marketing
Stefan has spent the last 20 years benin telegram screening supporting several international companies in developing their digital strategies, innovations and ecosystems. As a managing director, manager and consultant, he was also involved in the digital transformation of direct sales companies and the development of direct brands and manufacturers’ D2C strategies. As a company founder, he supported several start-ups and NGOs as well. According to him, direct brands not only enrich the brand range, but will also create completely new markets and business models.
Stefan on LinkedIn
Ralph Hübner – M&A, consultant, founder, expert in D2C sales
Ralph has been consulting primarily international brand manufacturers for nearly 20 years now. Most recently, he focused on internationalisation, ecommerce and marketplace strategies. As a D2C expert, his goal is to find the right balance between direct and multilevel sales for every company, whilst developing the right mix of D2C activities. For medium-sized businesses, this also includes considering the founding process or acquiring innovative direct brands. In addition to his work as a consultant, he’s also involved in start-ups as a co-founder/advisor.