3. Expand your topic list
Posted: Sat Dec 21, 2024 4:20 am
The main advantage of this clustering model is that it provides an organic traffic boost to the entire cluster if only a single page in the group cluster performs well, but only if the interconnection is properly optimized.
The pillar page should link to each content in the cluster, and the cluster articles should link to the pillar page.
Determine the topics of free korean number for whatsapp the pillar page
To determine the topics of your “Pillar” think about your product or service.
In this step, you will need to review your product value proposition and personas .
To find an interesting topic to blog about, consider the challenges your audience faces as challenges your product solves.
To identify your first pillar topic , start by analyzing a specific feature of your product that solves a specific user problem. Then, formulate this problem as a general concept, according to this model:
Product (or specific feature) > Specific user problem topic > Pillar topic
For example, let's say I run a blog for copywriters. I sell an SEO copywriting tool (product) that helps my users write optimized copy (problem), a concept that is widely known as "SEO copywriting" (pillar topic). Other pillar topics I might define are "content marketing," "content management," or other topics that are relevant to both my audience and my tool.
How to define pillar page topic
Formulate 5-10 pillar topics to keep your blog’s focus clear and store them in a file that you’ll expand on later.
Since this model is tied to organic activity, make sure that the pillar topics are searched online . To do this, analyze each topic with a keyword research tool to find the most popular synonyms for these topics.
The pillar page should link to each content in the cluster, and the cluster articles should link to the pillar page.
Determine the topics of free korean number for whatsapp the pillar page
To determine the topics of your “Pillar” think about your product or service.
In this step, you will need to review your product value proposition and personas .
To find an interesting topic to blog about, consider the challenges your audience faces as challenges your product solves.
To identify your first pillar topic , start by analyzing a specific feature of your product that solves a specific user problem. Then, formulate this problem as a general concept, according to this model:
Product (or specific feature) > Specific user problem topic > Pillar topic
For example, let's say I run a blog for copywriters. I sell an SEO copywriting tool (product) that helps my users write optimized copy (problem), a concept that is widely known as "SEO copywriting" (pillar topic). Other pillar topics I might define are "content marketing," "content management," or other topics that are relevant to both my audience and my tool.
How to define pillar page topic
Formulate 5-10 pillar topics to keep your blog’s focus clear and store them in a file that you’ll expand on later.
Since this model is tied to organic activity, make sure that the pillar topics are searched online . To do this, analyze each topic with a keyword research tool to find the most popular synonyms for these topics.