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Michelle: You can also roll that into prizes and turn it into incentives

Posted: Mon Feb 10, 2025 4:35 am
by Mitu100@
Dani: You might also have specific criteria depending on if you have different categories or different tracks.

From a marketing perspective, how do you ensure that the best projects live on after a hackathon? What do you recommend hackathon organizers do to ensure that projects get support and are nurtured after the event?
Dani: In terms of coming up with a marketing strategy, a great place to start is with the winner announcement. Include the winners in blog posts or social media mentions. People love to be able to showcase and pinpoint their accomplishments and share them with others.

In terms of staying involved or communicating with participants after the event, we absolutely encourage that. There’s something to be said for the relationships that are built throughout this process. Once a hackathon is over, that does not mean that the relationship with the participants also needs to end.

Keep former participants in the latvia telegram screening loop on upcoming initiatives. Find ways to incorporate some of the projects into their larger goals and how they communicate with their community.



If you want to do a blog post that features the projects after the event, that's a great incentive for people to engage in the hackathon. In your prizes, you could include things like meetings with the tech team to advance your project or providing help with go-to-market plans. It gives you a great way to highlight projects and adds more variety to your prizes.

What marketing activities and hackathon planning activities can you do to drive more diverse participation in these events?
Dani: There are a couple of ways to do it in terms of targeting different groups that you're trying to reach out to. For example, if you're trying to encourage female participation you could reach out to different groups such as Girls Who Code, Women in Tech, or Black Girls Code.