Combine both and you get:
Posted: Mon Feb 10, 2025 5:18 am
But you don’t just need copywriting to write advertising texts .
You also need copywriting for landing pages, emails and yes: also for blog articles and SEO content.
Why?
Very easy:
Because copywriting is the art of attracting, holding and eliciting action from the reader.
Be it a purchase. An opt-in. Or, as in the case of SEO copywriting, a backlink.
The Great Power of SEO Copywriting
That’s why you should always combine SEO with copywriting.
Pure SEO is lame and only has Google in mind.
Pure copywriting writes for armenia telegram screening people – but bypasses Google.
By the way : Here are the 9 commandments for copywriting that will help you earn more money than a robbery.
More backlinks
More engagement
Longer stay
So.
Enough smell of the steak.
Now comes the real meat of the article.
Here are 10 techniques to write to increase your ranking:
1. The ZeN method
What is the best way to write an intro?
The ZeN method.
It works like this:
ZeN stands for time + benefit.
Ze = time
N = Benefit
In the intro, I make it clear how much time the reader has to invest and what benefit he or she will get from it.
It looks like this:
Time as an Investment in Content Marketing
And I link that to the result that the reader can expect.
So the benefit :
Benefits in Content Marketing
When it comes to SEO copywriting, it is especially important not to let the reader off the hook.
With a strong ZeN intro you can do just that.
Because the reader stays until the end to get the promised benefit.
2. The sliding technique
This technique is a true miracle weapon in copywriting.
The goal:
1. Your reader enters the text.
2. And read to the end.
I'll show you how to achieve this.
Because we both know: people almost never read to the end.
But if you use this technique, you will have many more readers who won't drop out after just a few sentences.
You also need copywriting for landing pages, emails and yes: also for blog articles and SEO content.
Why?
Very easy:
Because copywriting is the art of attracting, holding and eliciting action from the reader.
Be it a purchase. An opt-in. Or, as in the case of SEO copywriting, a backlink.
The Great Power of SEO Copywriting
That’s why you should always combine SEO with copywriting.
Pure SEO is lame and only has Google in mind.
Pure copywriting writes for armenia telegram screening people – but bypasses Google.
By the way : Here are the 9 commandments for copywriting that will help you earn more money than a robbery.
More backlinks
More engagement
Longer stay
So.
Enough smell of the steak.
Now comes the real meat of the article.
Here are 10 techniques to write to increase your ranking:
1. The ZeN method
What is the best way to write an intro?
The ZeN method.
It works like this:
ZeN stands for time + benefit.
Ze = time
N = Benefit
In the intro, I make it clear how much time the reader has to invest and what benefit he or she will get from it.
It looks like this:
Time as an Investment in Content Marketing
And I link that to the result that the reader can expect.
So the benefit :
Benefits in Content Marketing
When it comes to SEO copywriting, it is especially important not to let the reader off the hook.
With a strong ZeN intro you can do just that.
Because the reader stays until the end to get the promised benefit.
2. The sliding technique
This technique is a true miracle weapon in copywriting.
The goal:
1. Your reader enters the text.
2. And read to the end.
I'll show you how to achieve this.
Because we both know: people almost never read to the end.
But if you use this technique, you will have many more readers who won't drop out after just a few sentences.