We live in a DIY culture, right? People want to know how to do things themselves. They also love statistics, facts, and trivia. Think of an informational or educational drip campaign this way: You want your subscribers to share the most interesting information at your next dinner party. Make them the smartest people in the room. Again, look at the questions that existing customers are asking. You can also mine blogs and social reviews.
We like to run a Quora search. Find whatsapp singapore number questions that generate high engagement in your industry. Create your own article on that topic and send it to your email subscribers. You can even write a long article, break it up into sections, and incorporate each section into your article. This creates a conversational, understandable flow. Nurture Drip Emails This drip email marketing campaign is designed to get consumers to buy your product or service.
The first email might address one or two pain points, and the second email might discuss one key benefit of your product or service. Continue in follow-up emails to describe more benefits, share valuable information, or even explain case studies. In the final email, offer a coupon or other offer that subscribers can’t refuse. There’s no better way to put it. You may need to pull out all the stops to attract people who haven’t been active in your emails recently.
Inspirational/Inactive Emails Marketers sometimes feel like cheerleaders
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