Some people prefer to listen to content rather than read it
Posted: Tue Feb 11, 2025 9:55 am
The love that many have for reading is the main reason why an e-book is one of the best lead magnet ideas.
Depending on their preferences, people can read e-books on their tablets, laptops, or e-readers. It's a great way to get great content into the hands of your visitors without having to print and ship physical copies of the books.
An e-book can be any length, although most are at least 10,000 words.
4. Audiobook
They listen on their phones, in their cars, and while running.
Upload an audio version of your e-book. This gives you two opportunities to capture your potential customers and you won't teacher database have to alienate people who prefer one or the other.
5. PDF version
Computers may have reduced paper clutter for some people, but they have instead created digital clutter. Consumers have overflowing desktop files, bulging bookmark bars, and a multitude of applications installed on their gadgets.
As a result, people often abandon a blog post or other content if they don't have time to read it. That's why blog posts that the reader can download as a PDF are a valuable resource.
6. Video transcription
Alternatively, create a transcript of your most popular video. Deliver it in PDF format so people can read the text instead of watching the video if they want.
7. Mind map
Mind maps offer insights and solutions to problems. Ideas can be a dime a dozen, but many people get stuck. Offering a detailed mind map as a lead magnet can help inspire your audience.
thought magnet leading magnet
Image via Blogger Sidekick
8. Report and infographic
White papers, reports , and infographics offer a lot of useful information. They are also time-consuming to create, so you want to get something for them. Your potential customers' email addresses will serve you well.
Make sure to specify what the report or infographic will contain. You don’t want your potential customers to feel cheated when downloading it.
Here is an example of a lead magnet.
report lead magnet
Image via Ahrefs
9. Webinar
Webinars and online meetings are a perfect example of a lead magnet. For example, this webinar from Wistia encourages viewers to sign up and learn about video marketing.
webinar lead magnet
Image via GetResponse
You can offer both live and recorded webinars. Schedule a live event for a specific time, then publish the recorded version on your website, but behind a gate.
This way, you can allow people to watch it as many times as they want, for as long as they want, by providing their email addresses .
10. Forecast
Prediction is a largely unexplored lead magnet idea. Do you have a prediction for your industry? Offer to let others in on your secrets through a lead magnet. People like to get a head start on the game.
11. Slideshare
A large SlideShare can attract a lot of interest. It is a combination of PowerPoint presentations and infographics in the sense that it spreads a lot of information in a few words.
12. Guide
You could create a guide to your city or write and illustrate a guide that will help your readers find what they need. A guide is one of the most popular lead magnet ideas.
Depending on their preferences, people can read e-books on their tablets, laptops, or e-readers. It's a great way to get great content into the hands of your visitors without having to print and ship physical copies of the books.
An e-book can be any length, although most are at least 10,000 words.
4. Audiobook
They listen on their phones, in their cars, and while running.
Upload an audio version of your e-book. This gives you two opportunities to capture your potential customers and you won't teacher database have to alienate people who prefer one or the other.
5. PDF version
Computers may have reduced paper clutter for some people, but they have instead created digital clutter. Consumers have overflowing desktop files, bulging bookmark bars, and a multitude of applications installed on their gadgets.
As a result, people often abandon a blog post or other content if they don't have time to read it. That's why blog posts that the reader can download as a PDF are a valuable resource.
6. Video transcription
Alternatively, create a transcript of your most popular video. Deliver it in PDF format so people can read the text instead of watching the video if they want.
7. Mind map
Mind maps offer insights and solutions to problems. Ideas can be a dime a dozen, but many people get stuck. Offering a detailed mind map as a lead magnet can help inspire your audience.
thought magnet leading magnet
Image via Blogger Sidekick
8. Report and infographic
White papers, reports , and infographics offer a lot of useful information. They are also time-consuming to create, so you want to get something for them. Your potential customers' email addresses will serve you well.
Make sure to specify what the report or infographic will contain. You don’t want your potential customers to feel cheated when downloading it.
Here is an example of a lead magnet.
report lead magnet
Image via Ahrefs
9. Webinar
Webinars and online meetings are a perfect example of a lead magnet. For example, this webinar from Wistia encourages viewers to sign up and learn about video marketing.
webinar lead magnet
Image via GetResponse
You can offer both live and recorded webinars. Schedule a live event for a specific time, then publish the recorded version on your website, but behind a gate.
This way, you can allow people to watch it as many times as they want, for as long as they want, by providing their email addresses .
10. Forecast
Prediction is a largely unexplored lead magnet idea. Do you have a prediction for your industry? Offer to let others in on your secrets through a lead magnet. People like to get a head start on the game.
11. Slideshare
A large SlideShare can attract a lot of interest. It is a combination of PowerPoint presentations and infographics in the sense that it spreads a lot of information in a few words.
12. Guide
You could create a guide to your city or write and illustrate a guide that will help your readers find what they need. A guide is one of the most popular lead magnet ideas.