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How to gain authority for your website or blog, learn the steps here!

Posted: Sat Dec 21, 2024 4:24 am
by Abdur8
We all want to be the boss and be at the top of Google. We look at the first position with admiration, because we are amazed by the possibility of being a reference and source of information when carrying out actions in the sector in which we work.

And also, we would love to have wisdom and peace of mind to deal with problems that are stressful for most. It is the difference between Authority and Power!

While Power imposes obedience, Authority naturally shows paths and solutions that strengthen leadership. When we want to impose something by force, we can provoke some kind of structural problem, resistance and create uncomfortable working environments. Authority, on the other hand, is not imposed, but rather arises spontaneously from the recognition that a certain person is an eminence in his or her field.

The same logic applies to Digital Marketing , a site or page with armenia email list 105644 contact leads Domain Authority or Page Authority will be visited by many people and will be among the top positions organically, without requiring dark techniques or dubious formulas. Let's understand together how to gain Authority!

What is Authority?
It's a whole topic: in Digital Marketing you could say that it's an index of the reliability of your content. At the same time, it's a way for the algorithm to evaluate you; because if there's one thing that the Authority indicates, it's that you care about being excellent at what you do, and that's precisely what Google wants for its users: excellence , which is why it will reward and encourage anyone who strives to be a reference in their field.

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Being a reference in something is being the person who knows it, the one everyone consults, the page visited to resolve the doubt, the external link from another page to your page suggesting you as the best answer , the snippet in position zero, the first organic place in the SERPs, your name cited, your content shared; all of that is Authority.

SEO Authority
In the SEO world, there are two types of Authority that are used as indicators: Domain Authority and Page Authority. The first measures the performance of your entire site and the second of specific pages. In both cases, a type of score is used, developed by MOZ , which can predict the position that your page will obtain in search engines. The score ranges from 1 to 100. The higher the score, the better the position.

Moz: Authority in Search Engine Optimization
Among other things, MOZ was the one who invented these metrics we are talking about. It is a company that is dedicated to creating digital tools for search engineering. If you want to dive into this fascinating universe, you can start by learning how to use Open Site Explorer . You just have to go to that page, type in the URL of the site you want to consult and, instantly, you will obtain the information you are looking for.