We’ve talked about ecommerce holiday planning strategies and how subscriptions can help eliminate holiday stress for merchants—but what about making subscriptions an appealing gift? This strategy can not only give your subscribers the opportunity to gift their favorite products (on repeat), but can also help you capture new customers during the busy holiday season.
This blog post will explore the benefits of gifting subscriptions and how merchants can sell their subscriptions as gifts. Plus, we’ve compiled a gift guide of some of the Recharge team’s favorite subscriptions to gift to your own loved ones this holiday season. We wanted to shout out some of our favorite products our team has selected to inspire both customers and merchants with the endless gifting possibilities of subscriptions.
Continue reading to brazil phone number list explore this list and learn about subscription gifting strategies to deploy during the holidays.
Key takeaways
Offering subscriptions as gift options can help merchants capture new customers during the holiday season.
Bundling products together is a great way to create curated gift sets for your customers.
How do gift subscriptions work?
There are a few different ways that merchants can offer gifting options, which we’ll cover below. The important thing for merchants to consider is that they need to think through their customers’ eyes when creating gift subscription options. If you were to gift your product or service to a friend or family member, what options would best serve you? How would that look? And are there any special touches you can offer to those choosing a gifting option?