Prioritize personalization
Posted: Sun Feb 16, 2025 5:08 am
People love personalization. And unfortunately, it’s going to take a lot more than inserting a ‘name’ tag into your subject line! We’re talking personalized points balance emails, recommended products based on previous purchases from your Shopify store, surprise and delight emails with unexpected points allocations – the more special you can make your new BFCM customers feel, the better. A simple ‘points reminder’ email might be all it takes to bridge the gap between Black Friday and a Christmas purchase, as they will become aware of the points they have to spend and realize that they can save money on some of their gift ideas.
3. Offer early access to hong kong phone number list sales or new products
Another really interesting statistic we saw in our BFCM research was that shoppers rate early access to sales or new products just as much as discounts when it comes to influencing a purchase. We also know that 79% of online shoppers will stay loyal to brands if they can unlock exclusive benefits – so this tip has a huge amount of potential!
Give your new customers that VIP feeling straight away by offering them early access to any additional sales you’re running, new products ,or limited edition items you’re launching before the year is out. Not only will these perks make customers feel like VIPs, but they’ll be more likely to tell others about the positive experience too! This can be communicated as simply and effectively as MoxieLash have in the example below.
3. Offer early access to hong kong phone number list sales or new products
Another really interesting statistic we saw in our BFCM research was that shoppers rate early access to sales or new products just as much as discounts when it comes to influencing a purchase. We also know that 79% of online shoppers will stay loyal to brands if they can unlock exclusive benefits – so this tip has a huge amount of potential!
Give your new customers that VIP feeling straight away by offering them early access to any additional sales you’re running, new products ,or limited edition items you’re launching before the year is out. Not only will these perks make customers feel like VIPs, but they’ll be more likely to tell others about the positive experience too! This can be communicated as simply and effectively as MoxieLash have in the example below.