Google advises: What to do when website reputation is abused
Posted: Tue Feb 18, 2025 4:00 am
Learn what to do if your site is unintentionally penalized for shared third-party content that violates Google policies.
Google has released updated guidelines clarifying its rules for abusing website reputation. What are the policies for using third-party content, and how do you restore penalized sites?
How does third-party content violate the rules?
Google clarifies in its newly updated israel mobile database guidelines that using third-party content is not a problem per se. It only becomes a violation when the content is used to improve a website's existing ranking.
This means that a site penalty can occur if foreign content is published to abuse search rankings by exploiting the host site's ranking signals.
Website operators using:
freelance creator,
white label cloud solution,
external writers,
user-generated content.
Google considers third-party content to be content created by a separate entity outside the hosting website, including independent contractors, site users themselves, white label services, or content from individuals who are not employees of the website.
Google has released updated guidelines clarifying its rules for abusing website reputation. What are the policies for using third-party content, and how do you restore penalized sites?
How does third-party content violate the rules?
Google clarifies in its newly updated israel mobile database guidelines that using third-party content is not a problem per se. It only becomes a violation when the content is used to improve a website's existing ranking.
This means that a site penalty can occur if foreign content is published to abuse search rankings by exploiting the host site's ranking signals.
Website operators using:
freelance creator,
white label cloud solution,
external writers,
user-generated content.
Google considers third-party content to be content created by a separate entity outside the hosting website, including independent contractors, site users themselves, white label services, or content from individuals who are not employees of the website.