which has a generous free plan
Posted: Tue Feb 18, 2025 5:28 am
How To Send Conversions To Facebook/Meta via Conversion API (CAPI) This article explains how to send a trigger a conversion in Facebook via their Conversion API – commonly referred to “CAPI” each time a user submits a Growform form. With browsers increasingly blocking cookies and privacy restrictions tightening, Facebook’s trusty pixel isn’t as reliable as it once was. Enter CAPI: Facebook’s server-to-server solution that lets you to track conversions even when traditional tracking methods fall short. By securely sending server-to-server information to Facebook – like hashed email addresses and IP addresses – their platform can match form submissions to individual users without relying on cookies.
This guide doesn’t require coding experience, thanks to our integrations partner, Zapier – and affordable plans for a few thousand tasks per month. Table of Contents Capture IP address and user agent in Growform Run a test submission Create a zap Check your event in Facebook Optional: Sending the time of form submission in UNIX format Troubleshooting Capture IP taiwan number data address and user agent in Growform First, you’ll need to enable IP address and user-agent collection in Growform. The “user-agent” is a standardised description of the user’s browser (eg: Mozilla/ (Windows NT ; Win; x) AppleWebKit/), whilst the IP address is the Internet equivalent to the user’s phone number.
Although it’s possible to enable CAPI tracking without this, it will provide a better match and is one of the most best signals available. Here’s how: Navigate to your form in Growform Hit “Edit form settings” Choose “Capture system details” Hit “Save form settings” Please note that in some jurisdictions, you may need to seek permission of your users before capturing uniquely identifiable information such as IP address. With this setting enabled, Growform will capture IP address and user-agent – and these will be available alongside the other fields in the next steps. Run a test submission Once you’ve enabled IP address and user-agent collection, it’s important to run a test submission, as this will allow Zapier to “see” the new data we’re capturing in the next step.
This guide doesn’t require coding experience, thanks to our integrations partner, Zapier – and affordable plans for a few thousand tasks per month. Table of Contents Capture IP address and user agent in Growform Run a test submission Create a zap Check your event in Facebook Optional: Sending the time of form submission in UNIX format Troubleshooting Capture IP taiwan number data address and user agent in Growform First, you’ll need to enable IP address and user-agent collection in Growform. The “user-agent” is a standardised description of the user’s browser (eg: Mozilla/ (Windows NT ; Win; x) AppleWebKit/), whilst the IP address is the Internet equivalent to the user’s phone number.
Although it’s possible to enable CAPI tracking without this, it will provide a better match and is one of the most best signals available. Here’s how: Navigate to your form in Growform Hit “Edit form settings” Choose “Capture system details” Hit “Save form settings” Please note that in some jurisdictions, you may need to seek permission of your users before capturing uniquely identifiable information such as IP address. With this setting enabled, Growform will capture IP address and user-agent – and these will be available alongside the other fields in the next steps. Run a test submission Once you’ve enabled IP address and user-agent collection, it’s important to run a test submission, as this will allow Zapier to “see” the new data we’re capturing in the next step.