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Tease product launches

Posted: Tue Feb 18, 2025 8:33 am
by Mitu100@
Launching a new product or collection? Let your followers know about it first. Use Instagram Stories to create buzz around a new launch and be the first to get access. You can use a gated page and share the link early with Instagram followers. Or give them a heads up about an upcoming launch by using the countdown sticker available in Stories.

? Read more: How To Create a Hype-Worthy Product Launch

30. Share press features
Getting press is an exciting development for a brand. It also provides street cred through a trusted publication, giving your followers the confidence to purchase. Amplify your press mentions everywhere from your press page to your Instagram stories.

Here are two examples austria mobile database from Kulfi Beauty and TULA:

Instagram Story example sharing press

? Read more: Get Noticed: How To Write a Press Release in 7 Steps

8 more ideas to level up your Instagram Stories
Without downloading any additional photo editing or Instagram tools, there’s plenty you can do within the app to make your Instagram Stories stand out. Here are some creative Instagram Story ideas for adding visual interest to your content. Many of these will also help boost engagement, conversion, and reach.

? Read more: 21 Best Instagram Tools to Boost Your Following

1. Organize Stories into Story Highlights
Unlike Reels, Stories disappear after 24 hours. You can save the best ones into Story Highlights which appear as bubbles underneath your Instagram bio. This is a great way to organize Instagram Stories by product, content type, collection, or content category (press, how-tos, reward program info, etc.).
Here’s how brands From Rachel and Cheekbone Beauty use Highlights.