Writing Blog Posts with SEO and Users in Mind

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Before you start writing blog posts, it's a good idea to familiarize yourself with content marketing and SEO.

Content marketing involves writing engaging articles that are informative and help promote a brand in a natural way, without sounding salesy.

Search engine optimization (SEO) is all about improving and optimizing your site and its content so that it can rank higher in search engine results.

This helps drive more traffic to your blog without you having to pay for advertising.

Here are several resources with more details:


How to Diagnose Ranking Drops (The Weirdest SEO Problem We've Ever Seen)
Keyword Research
One of the ways you can implement SEO on your fashion blog is to do keyword research.

In the SEO space, keywords refer to the terms that are most frequently austria phone number data searched for on Google and other search engines. When you choose a popular keyword and add it to an article multiple times, you tell Google (and other search engines) that that is the topic of your blog post.

This helps Google know that when someone searches for that keyword, your site should appear in the results.

Adding keywords to your content is helpful because it helps more people find your articles and blog.

There are three types of keywords:

Short-tail – A keyword that is only one word and is typically difficult to rank for since they are used so often by so many different sites.
Mid-Tail – Keywords that are two or three words long.
Long-form – Several words or a phrase that may contain articles such as “at, a, to, or,” and others.
Long-tail keywords are typically the best to choose since they are specific, more descriptive, and tend to be less popular, so not everyone is writing content around them. But they are also popular enough that hundreds of people or more are searching for them regularly.

If you are serious about learning how to start a successful fashion blog, content marketing and SEO should be a key area of ​​focus.

You can check out A Step-by-Step Guide to Keyword Research (Bonus: Best Keyword Research Tools Compared) for more details.