Understand everything about complex B2B sales
Posted: Sat Feb 22, 2025 6:23 am
You may have read this term on several business blogs, but have you ever stopped to think about what complex B2B sales means ?
Or, how can understanding this type of sale help boost your results?
If not, now is the time!
Understand how our sales model is completely different from the conventional one and much more complex than everyday sales such as clothes and food!
Shall we do a complete analysis of the service you offer?
The logic is simple: learn more about it and learn the best way to sell it!
Come with me!
The two most common business models in companies
Key features of complex B2B sales
Learn how to boost your complex B2B sales
What is complex selling?
You probably have or had a lead that took months to make a purchasing decision and actually close a deal with your company.
This happens because complex B2B sales consist of those UAE telegram data products or services that have a longer purchasing journey and represent some type of risk for the buyer, whether due to investment or team adaptation.
In short, if you sell a product that requires the lead to spend a considerable amount of money, is a durable good or service and requires a good and detailed explanation of it, then your sale is complex!
Therefore, this is a type of sale that depends on much more robust commercial planning , in addition to the use of more advanced methodologies and tools .
Therefore, understanding a little more about complex sales is essential to prepare your organization accurately, enhance your team's performance and gain a great competitive advantage!
The two most common business models in companies
Now, you might be wondering: why B2B?
Well, in the world of sales, there are several business models, but the most common are B2B (Business to Business) and B2C (Business to Consumer) , from the Portuguese Empresa para Empresa and Empresa para Consumidor, respectively.
In this sense, B2B companies are those that sell to other organizations .
The B2C model refers to companies that interact directly with the end consumer of their products and services.
Two examples of this occur when we purchase a book from an e-commerce site or do our grocery shopping.
Commonly, within the B2C model , simple sales occur , those in which customers already have a certain intention to purchase, and the salesperson only has to convince them to close the purchase.
Now, unlike the simple sales scenario, where the focus is exclusively on closing, the B2B model , in general, requires a more complex sale , with several methodologies and a well-structured process to work!
So, do you understand why you make complex B2B sales ?
Key features of complex B2B sales
Well, now that you are familiar with the concept of complex B2B sales, let's look at the points that characterize them !
As I mentioned here, this process is very different from the traditional one and, therefore, has particularities that your company certainly has!
Or, how can understanding this type of sale help boost your results?
If not, now is the time!
Understand how our sales model is completely different from the conventional one and much more complex than everyday sales such as clothes and food!
Shall we do a complete analysis of the service you offer?
The logic is simple: learn more about it and learn the best way to sell it!
Come with me!
The two most common business models in companies
Key features of complex B2B sales
Learn how to boost your complex B2B sales
What is complex selling?
You probably have or had a lead that took months to make a purchasing decision and actually close a deal with your company.
This happens because complex B2B sales consist of those UAE telegram data products or services that have a longer purchasing journey and represent some type of risk for the buyer, whether due to investment or team adaptation.
In short, if you sell a product that requires the lead to spend a considerable amount of money, is a durable good or service and requires a good and detailed explanation of it, then your sale is complex!
Therefore, this is a type of sale that depends on much more robust commercial planning , in addition to the use of more advanced methodologies and tools .
Therefore, understanding a little more about complex sales is essential to prepare your organization accurately, enhance your team's performance and gain a great competitive advantage!
The two most common business models in companies
Now, you might be wondering: why B2B?
Well, in the world of sales, there are several business models, but the most common are B2B (Business to Business) and B2C (Business to Consumer) , from the Portuguese Empresa para Empresa and Empresa para Consumidor, respectively.
In this sense, B2B companies are those that sell to other organizations .
The B2C model refers to companies that interact directly with the end consumer of their products and services.
Two examples of this occur when we purchase a book from an e-commerce site or do our grocery shopping.
Commonly, within the B2C model , simple sales occur , those in which customers already have a certain intention to purchase, and the salesperson only has to convince them to close the purchase.
Now, unlike the simple sales scenario, where the focus is exclusively on closing, the B2B model , in general, requires a more complex sale , with several methodologies and a well-structured process to work!
So, do you understand why you make complex B2B sales ?
Key features of complex B2B sales
Well, now that you are familiar with the concept of complex B2B sales, let's look at the points that characterize them !
As I mentioned here, this process is very different from the traditional one and, therefore, has particularities that your company certainly has!