Should brands really be doing this on Twitter? June 15, 2015
Posted: Sat Apr 05, 2025 6:25 am
Let's start from the premise that on social media, things aren't always black or white. There's a range of shades of gray with varying justifications . Furthermore, each brand is king in its domain , and each has its own strategy.
And so, certain practices that some find objectionable telegram data or at least questionable are perfectly valid and even recommendable for others. What do you think?
Some examples of good practices on Twitter1. Thank new followers with a mention in a tweet
Is it really advisable to post a tweet to each new follower, thanking them for following your brand? Doing it automatically is very simple and free: just use one of the IFTTT recipes , for example. But is it effective?
Pros: Publicly thanking someone represents a personal touch , a recognition of the attention the new follower will pay to the brand from then on. It also gives the new follower visibility , so the benefit is mutual.
Cons: These are usually automated messages , so there's no real personal attention. Perhaps many Twitter users would appreciate a follow back, for example, or real interaction from the brand: replies to their comments, retweets, etc. If the brand also uses the thank you to promote its other online channels, it could be considered spam .
And so, certain practices that some find objectionable telegram data or at least questionable are perfectly valid and even recommendable for others. What do you think?
Some examples of good practices on Twitter1. Thank new followers with a mention in a tweet
Is it really advisable to post a tweet to each new follower, thanking them for following your brand? Doing it automatically is very simple and free: just use one of the IFTTT recipes , for example. But is it effective?
Pros: Publicly thanking someone represents a personal touch , a recognition of the attention the new follower will pay to the brand from then on. It also gives the new follower visibility , so the benefit is mutual.
Cons: These are usually automated messages , so there's no real personal attention. Perhaps many Twitter users would appreciate a follow back, for example, or real interaction from the brand: replies to their comments, retweets, etc. If the brand also uses the thank you to promote its other online channels, it could be considered spam .