How to help salespeople manage their customers with the right messages
Posted: Sun Apr 20, 2025 5:17 am
Redesign your solutions to consider your product's most important benefits, then optimize and refocus your messaging to meet current needs.
View the current situation as an opportunity to try new things or revisit previous solutions with minimal risk. If what you try fails, at least you did something; offer unique and creative solutions to do what you can to help.
How to track and support B2B customers who may be facing financial difficulties
During this health emergency, some businesses are forced to close, others are struggling financially, and many are continuing business as usual.
Consult with your clients to separate those most negatively affected from the general group. You can do this through a personalized email or over the phone. You can narrow this list down by reaching out to clients who have missed a payment, work for SMEs, or in industries likely to be most affected first. Once you know who needs your help the most, offer to chinese overseas africa database schedule video calls to discuss their situation. Now is the time to stand out through inside sales.
Salespeople are often used to working independently and from home, but your clients may not be. Consider this situation as an opportunity to teach.
If you take the time to listen objectively to your customer's problems and offer advice, they'll appreciate it. Show them you're willing to do whatever it takes to continue the conversation and help them through their journey and through this challenging period.
This is also a great opportunity for managers to roll up their sleeves and get into the trenches, especially in service-based businesses. This action will demonstrate to both your customers and your teams that you can be trusted for the long term.
View the current situation as an opportunity to try new things or revisit previous solutions with minimal risk. If what you try fails, at least you did something; offer unique and creative solutions to do what you can to help.
How to track and support B2B customers who may be facing financial difficulties
During this health emergency, some businesses are forced to close, others are struggling financially, and many are continuing business as usual.
Consult with your clients to separate those most negatively affected from the general group. You can do this through a personalized email or over the phone. You can narrow this list down by reaching out to clients who have missed a payment, work for SMEs, or in industries likely to be most affected first. Once you know who needs your help the most, offer to chinese overseas africa database schedule video calls to discuss their situation. Now is the time to stand out through inside sales.
Salespeople are often used to working independently and from home, but your clients may not be. Consider this situation as an opportunity to teach.
If you take the time to listen objectively to your customer's problems and offer advice, they'll appreciate it. Show them you're willing to do whatever it takes to continue the conversation and help them through their journey and through this challenging period.
This is also a great opportunity for managers to roll up their sleeves and get into the trenches, especially in service-based businesses. This action will demonstrate to both your customers and your teams that you can be trusted for the long term.