13 Marketing Tactics for Sales and the Best Apps to Put Them into Practice
Posted: Mon Dec 23, 2024 9:45 am
Discover sales marketing tactics that will help you boost your business. Use the right apps and start increasing your revenue.
Marketing tactics for sales
On this page
What are marketing tactics for sales?
13 Marketing Tactics for Effective Sales (and the Apps to Apply Them)
Take advantage of marketing tactics for sales in your online store
Frequently Asked Questions About Marketing Tactics for Sales
Start your online business today.
For free.
Free trial
If you have an online store, you probably want to increase the number of visitors and conversions . However, even after creating a basic strategy, it can be difficult to decide where to start.
Here’s a list of effective sales marketing tactics, along with the best apps from the Shopify App Store that will help you put them into practice.
Try implementing one of these tactics every day for the next few weeks. Before long, you'll be able to identify which ones work best for your business and adjust your plan to evolve and generate higher revenues in the long run.
Click here to start selling online right now with Shopify
But before we start, it is essential to canadian business email list understand what exactly we are talking about.
What are marketing tactics for sales?
Marketing tactics for sales are the specific actions a company takes to implement its marketing strategy . For example, if the goal is to increase brand awareness, one tactic might be to run ads on Instagram.
Companies use a variety of marketing tactics for sales, and choosing the most appropriate one will depend on their products, target market, and budget.
To achieve the desired results, strategy and tactics must be aligned. While marketing strategy defines the overall plan to achieve objectives, marketing tactics for sales are the concrete actions needed to execute it.
13 Marketing Tactics for Effective Sales (and the Apps to Apply Them)
Increase the amount of each purchase
Make the most of Instagram
Reduce abandoned shopping carts
Create a marketing strategy on TikTok
Get more clients with email marketing
Make finding products in your store quick and easy
Generate more customer reviews and opinions
Connect with your visitors with a live chat
Study the market before expanding your catalog
Improve your visibility with content marketing
Reward your customers' loyalty
Sell product bundles
Optimize product pages
1. Increase the amount of each purchase
You've probably heard a phrase like: "Would you like to try the new version?" This is an example of upselling , which consists of offering a higher-value product or an improvement to increase the average ticket for each purchase.
This method is often more cost-effective than acquiring a new customer. For example, when selling a computer, after choosing a model, it is common for companies to highlight performance improvements (upselling) or additional accessories ( cross selling ) for the customer to consider.
Sometimes customers don't know that an updated version of a product exists, or they need more information to understand how it can better meet their needs. While not everything goes when it comes to upselling, here are some key things to keep in mind:
Make sure the improvements are related to the original product.
Be aware of the price range your buyers expect to pay.
Remember that customers often compare any new price to the first price they saw (anchor price). Your product should meet the customer's initial needs, but also offer clearly superior value to justify the additional expense.
Check out how Saigu Cosmetics highlights the benefits and improved formulas of its foundations, and encourages purchases of other related cosmetic items.
Marketing tactics for sales
On this page
What are marketing tactics for sales?
13 Marketing Tactics for Effective Sales (and the Apps to Apply Them)
Take advantage of marketing tactics for sales in your online store
Frequently Asked Questions About Marketing Tactics for Sales
Start your online business today.
For free.
Free trial
If you have an online store, you probably want to increase the number of visitors and conversions . However, even after creating a basic strategy, it can be difficult to decide where to start.
Here’s a list of effective sales marketing tactics, along with the best apps from the Shopify App Store that will help you put them into practice.
Try implementing one of these tactics every day for the next few weeks. Before long, you'll be able to identify which ones work best for your business and adjust your plan to evolve and generate higher revenues in the long run.
Click here to start selling online right now with Shopify
But before we start, it is essential to canadian business email list understand what exactly we are talking about.
What are marketing tactics for sales?
Marketing tactics for sales are the specific actions a company takes to implement its marketing strategy . For example, if the goal is to increase brand awareness, one tactic might be to run ads on Instagram.
Companies use a variety of marketing tactics for sales, and choosing the most appropriate one will depend on their products, target market, and budget.
To achieve the desired results, strategy and tactics must be aligned. While marketing strategy defines the overall plan to achieve objectives, marketing tactics for sales are the concrete actions needed to execute it.
13 Marketing Tactics for Effective Sales (and the Apps to Apply Them)
Increase the amount of each purchase
Make the most of Instagram
Reduce abandoned shopping carts
Create a marketing strategy on TikTok
Get more clients with email marketing
Make finding products in your store quick and easy
Generate more customer reviews and opinions
Connect with your visitors with a live chat
Study the market before expanding your catalog
Improve your visibility with content marketing
Reward your customers' loyalty
Sell product bundles
Optimize product pages
1. Increase the amount of each purchase
You've probably heard a phrase like: "Would you like to try the new version?" This is an example of upselling , which consists of offering a higher-value product or an improvement to increase the average ticket for each purchase.
This method is often more cost-effective than acquiring a new customer. For example, when selling a computer, after choosing a model, it is common for companies to highlight performance improvements (upselling) or additional accessories ( cross selling ) for the customer to consider.
Sometimes customers don't know that an updated version of a product exists, or they need more information to understand how it can better meet their needs. While not everything goes when it comes to upselling, here are some key things to keep in mind:
Make sure the improvements are related to the original product.
Be aware of the price range your buyers expect to pay.
Remember that customers often compare any new price to the first price they saw (anchor price). Your product should meet the customer's initial needs, but also offer clearly superior value to justify the additional expense.
Check out how Saigu Cosmetics highlights the benefits and improved formulas of its foundations, and encourages purchases of other related cosmetic items.