Utilize web analytics tools (e.g., Google Analytics, Adobe Analytics) to track website performance, customer behavior, and campaign effectiveness.
Monitor key e-commerce metrics such as conversion rates, average order value (AOV), customer acquisition cost (CAC), customer lifetime value (CLTV), and bounce rates.
Generate regular reports, identify trends, and gcash data actionable insights and recommendations to stakeholders.
Collaboration & Communication:
Work closely with cross-functional teams including product development, sales, design, IT, and customer service to ensure a seamless customer journey and unified brand experience.
Communicate campaign performance, insights, and recommendations effectively to management and team members.
Stay Up-to-Date:
, emerging e-commerce technologies, digital marketing best practices, and algorithm updates to maintain a competitive edge and adapt strategies accordingly.
Continuously monitor industry trends
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