If you don't pay attention, your business can easily go bankrupt
Posted: Sun May 25, 2025 6:39 am
Imagine for a moment that you have a buffet restaurant. You serve a variety of dishes in a warming pan in the middle of the restaurant, and guests help themselves to whatever they want.
For example, if you cook tilapia and put it in a warming pan for guests to eat, you want to know how many guests actually eat the tilapia fillets. If no one eats the tilapia fillets, you are wasting money on fish that ends up in the trash.
Every time someone serves you a tilapia fillet, that’s a conversion. Your customer has seen and accepted the offer. Therefore, you’ve made money from that fillet. Ideally, you want to know what the ratio of customers who order tilapia fillets is so you know how much to make each night without wasting money.
The same goes for websites. You need to know how many people took up algeria phone number list your offer compared to the number of people who visited your website.
The Best Metrics to Help You Analyze Conversion Rate Optimization
The best metrics to help you analyze conversion rate optimization
You can use the equation we explained above to calculate conversion rate, but that’s not the whole story. If you base all your decisions solely on conversion rate, you’re missing out on potential profits.
If you run a restaurant, for example, in business, it’s not enough to just know how many people convert on the dishes you offer. You also need to know how much each customer spends at your restaurant, how many drinks they consume, and other metrics.
For example, if you cook tilapia and put it in a warming pan for guests to eat, you want to know how many guests actually eat the tilapia fillets. If no one eats the tilapia fillets, you are wasting money on fish that ends up in the trash.
Every time someone serves you a tilapia fillet, that’s a conversion. Your customer has seen and accepted the offer. Therefore, you’ve made money from that fillet. Ideally, you want to know what the ratio of customers who order tilapia fillets is so you know how much to make each night without wasting money.
The same goes for websites. You need to know how many people took up algeria phone number list your offer compared to the number of people who visited your website.
The Best Metrics to Help You Analyze Conversion Rate Optimization
The best metrics to help you analyze conversion rate optimization
You can use the equation we explained above to calculate conversion rate, but that’s not the whole story. If you base all your decisions solely on conversion rate, you’re missing out on potential profits.
If you run a restaurant, for example, in business, it’s not enough to just know how many people convert on the dishes you offer. You also need to know how much each customer spends at your restaurant, how many drinks they consume, and other metrics.