Create a sense of urgency to optimize your conversion rate
Posted: Sun May 25, 2025 6:40 am
For example, if you run an e-commerce store, you can offer a coupon code if a visitor keeps shopping. Maybe they weren’t impressed with the price of a product, but now that they’re getting a better deal, they might buy.
As we explained in our exit popup on Hello Bar, most of your visitors won’t stick around for long. They “bounce” before converting. You want to bring them back.
Add Lots of Value to Your Final Offer
Value is subjective. What one person considers valuable, another person considers trash. That’s why it’s important to know your audience if you want to benefit from conversion rate optimization.
Think about your target customer. Picture him or her in your mind. Make a list of wants, needs, desires, circumstances, and frustrations. What would convince him or her to sign up for your mailing list, buy your product, subscribe to your service, or attend your webinar?
Buyer personas are a very useful tool. You may have multiple personas, so you need a smart offer for each one.
Budget-conscious Brenda might appreciate coupon codes, algeria phone number list while Rushed Ross might prefer templates or other tools to help him get things done faster.
You can also use the slow-build technique. In other words, your first offer doesn't have to be your last offer.
You can use the Hello Bar to ask people to subscribe to your mailing list. Mention that subscribers will get free weekly tips.
Then, add an exit intent popup that invites visitors to subscribe again. This time, sweeten it up. Offer a limited-time coupon code for people who sign up.
First, they are annoying. Kind of like those people who stand on the side of the road, waving signs or placards at passing cars. We usually ignore them because they are annoying.
As we explained in our exit popup on Hello Bar, most of your visitors won’t stick around for long. They “bounce” before converting. You want to bring them back.
Add Lots of Value to Your Final Offer
Value is subjective. What one person considers valuable, another person considers trash. That’s why it’s important to know your audience if you want to benefit from conversion rate optimization.
Think about your target customer. Picture him or her in your mind. Make a list of wants, needs, desires, circumstances, and frustrations. What would convince him or her to sign up for your mailing list, buy your product, subscribe to your service, or attend your webinar?
Buyer personas are a very useful tool. You may have multiple personas, so you need a smart offer for each one.
Budget-conscious Brenda might appreciate coupon codes, algeria phone number list while Rushed Ross might prefer templates or other tools to help him get things done faster.
You can also use the slow-build technique. In other words, your first offer doesn't have to be your last offer.
You can use the Hello Bar to ask people to subscribe to your mailing list. Mention that subscribers will get free weekly tips.
Then, add an exit intent popup that invites visitors to subscribe again. This time, sweeten it up. Offer a limited-time coupon code for people who sign up.
First, they are annoying. Kind of like those people who stand on the side of the road, waving signs or placards at passing cars. We usually ignore them because they are annoying.