But what about completely new customers?
Posted: Tue Dec 24, 2024 10:56 am
Personalized website example from Optimizely
5. FarFetch
Lack of accurate data is a big problem in ecommerce, and it’s one of the main reasons cart abandonment rates are so high. When a customer makes a purchase, returns to your store after previous visits, opens an account, or subscribes to your mailing list, they provide you with information that you can use to tailor their shopping experience.
In the example below, FarFetch makes it easier for new visitors to keep track of the products they’ve viewed and takes advantage of the fact that visitors will often look at more than one product in a single session. So why not make it as easy as possible for them to pull the trigger on a purchase?
Dynamic website personalization example from Farfetch
6. Fossil
When you offer customers spain consumer email list different shipping options, you allow them to personalize their orders based on their preferences. Some customers don’t mind paying a little extra to get their order faster while others want to save money and stick with standard shipping.
The web personalization example below shows Fossil’s careful consideration of this issue, showing two shipping options that add that extra bit of personalization based on customer preferences.
Personalized customer experience example from Fossil
7. Zalando
It has become harder and harder to keep people’s attention, especially when it comes to the battlefield known as the “Inbox.” Some customers sign up for newsletters on a whim, but never end up opening a single email.
5. FarFetch
Lack of accurate data is a big problem in ecommerce, and it’s one of the main reasons cart abandonment rates are so high. When a customer makes a purchase, returns to your store after previous visits, opens an account, or subscribes to your mailing list, they provide you with information that you can use to tailor their shopping experience.
In the example below, FarFetch makes it easier for new visitors to keep track of the products they’ve viewed and takes advantage of the fact that visitors will often look at more than one product in a single session. So why not make it as easy as possible for them to pull the trigger on a purchase?
Dynamic website personalization example from Farfetch
6. Fossil
When you offer customers spain consumer email list different shipping options, you allow them to personalize their orders based on their preferences. Some customers don’t mind paying a little extra to get their order faster while others want to save money and stick with standard shipping.
The web personalization example below shows Fossil’s careful consideration of this issue, showing two shipping options that add that extra bit of personalization based on customer preferences.
Personalized customer experience example from Fossil
7. Zalando
It has become harder and harder to keep people’s attention, especially when it comes to the battlefield known as the “Inbox.” Some customers sign up for newsletters on a whim, but never end up opening a single email.