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How to measure and improve your website speed?

Posted: Sat Dec 28, 2024 4:10 am
by pappu6329
This time we teach you how to measure and improve the speed of your website . Have you ever entered a site and had to wait several seconds, even minutes, before it fully loaded? This is a common problem that affects performance, causes you to lose visitors and even customers. Learn how to fix it here.

Importance of loading speed
What happens if you try to access a page and it takes more than five seconds to load? Chances are you'll leave before it finishes loading and go somewhere else. Well, users would do the same if the website with the long loading times is yours.

Nowadays, there is little time to wait for a site to load, when you can look for information elsewhere. Therefore, if you want to retain the attention of users, this is one of the factors you need to pay attention to.

On the other hand, if your page is slow, it will not have a brazil telegram lead position in the search engine rankings.

Impact on user experience (UX)
Loading speed is one of the parameters that determines the relationship between a website and its visitors . If the site takes a long time to load, it is unlikely that they will stay and wait.

The user will leave your site, thus increasing the bounce rate. In addition, the chances of them returning are low.

A page with a short response time will allow you to satisfy the user and convince them to convert. On the contrary, if it takes too long, it will cause distrust.

Influence on SEO positioning
Slow loading times affect more than just user experience, they also influence search engine rankings. Loading speed is one of the factors that search engines like Google take into account when assigning a position to a page.

So, if your site takes a long time to load, it will be penalized by search engines. This is because a slow loading speed reduces web traffic and increases the bounce rate.

In addition, search engines will favor sites that guarantee a good user experience.

Consequences of a slow charge
If your website loading speed is slow, you may face these problems:

Loses visibility and positioning in search engines.
Increases user abandonment rate.
You lose conversion opportunities and engagement drops .


via GIPHY

Post: List of Google ranking factors 2020
What is web page loading speed?
The loading speed of a website refers to the time it takes for a page to be fully displayed in the browser. It is counted from the moment the user clicks on a link or enters the address of the page in their browser.

An acceptable loading time is three seconds , although less is even better. If the page takes longer than that, the user will most likely leave. This is an important factor for user experience and also for ranking in search results.

It can be affected by various elements such as the type and size of the content; the hosting or hosting server; the code and structure of the page, among others.