Chinese consumers are very loyal to brands they like or brands recommended by their friends or KOLs.But before buying, no matter how many times, they will search online for all the information about your brand and products. Be transparent with consumers and they will love your foreign brand. Another tool is to provide consumers with shopping guides. This shows that you pay attention to the needs of Chinese consumers and adapt your approach. 4. Adapt your aesthetic to Chinese needs The aesthetic standards in China are indeed different from those in other countries. If in Western countries, most consumers prefer a clean aesthetic, then in China they like websites with a lot of pictures, content and animations.
You need to adapt your website. Many brands offer consumers the same shopping interface as domestic Chinese e-commerce websites. You also need to adapt your content. Of course, it must be in Mandarin. You also have to adapt the information about payment and logistics service providers to the Chinese model. In addition, if you want to do SEO on Baidu, you need to honduras whatsapp resource have a Mandarin page because when consumers do research, they use Mandarin keywords. 5. Community Spirit – Important for Your E-Commerce Forums are a real channel used by Chinese consumers in China. Forums are so powerful for two reasons: first, they rank highly on Baidu and second, consumers trust the comments on forums. There is indeed a community spirit in China where consumers share their purchases and feedback. Xiaohongshu is an e-commerce platform that has successfully combined e-commerce platforms with community spirit by allowing consumers to share comments and give recommendations. 6. Social Media Platforms Help Build Your Brand E-Reputation and Visibility Like forums, Chinese consumers love social media apps.
Chinese users spend an average of 3 hours a day online. They share a lot of content on their favorite social media apps and follow brand accounts.
You need to display positive comments on social media platforms so that your Chinese target customers can see them. The most popular app in China is WeChat.Creating your WeChat official account can give you visibility. However, you can open your own online store on WeChat because WeChat created the e-commerce section 2 years ago. This is very convenient for